Kaleidico's Lead Management Moves Beyond Mortgage-only CRM

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Kaleidico, a leader in mortgage sales management software, announced today the launch of icoSales 5.0. This new version, packed with Web 2.0 style features was designed to open up this powerful lead management system to a much broader CRM audience.

This release has given Kaleidico the opportunity to work with a whole range of new clients

Unlike many competitive CRM software, Kaleidico chose to make working sales in different industry verticals as easy as clicking a button. In fact, Kaleidico's system even allows you to work various sales verticals in a single system--no reason to have separate systems to serve clients in mortgage, insurance, and real estate.

"Our goal in this new release was to bring the conversion power of icoSales lead management to a variety of sales organizations," said Keith Burwell, Kaleidico's head of business development. "The perspective of the Kaleidico brand has long been as an innovator in building CRM software that helps sales people increase their closing capacity--now we have handed this advantage to any sales team."

Giving an advantage to sales is just what companies are looking for as they tighten marketing budgets. Looking to squeeze more sales out of fewer advertising dollars is a specialty of Kaleidico's icoSales. Utilizing a unique market-style supply and demand lead distribution system it constantly optimizes lead allocation to top performers. Delivering the right lead, at the right time, automatically. This type of innovative lead nurturing and pipeline management keeps your marketing and sales in perfect lead equilibrium--maximizing sales.

This new release is already drawing results. Mortgage clients are enjoying increased flexibility and power brought on by the new data interchange API. This interface opens up out-of-the-box opportunities to use third-party automated mortgage pricing engines, loan origination systems, marketing automation, and business intelligence solutions. Meanwhile, new B2B, real estate, and auto sales clients are trumpeting the freedom of enhanced text messaging capability that allows them to get new lead alerts and interact with the lead management software without being strapped to a computer.

Some of the most interesting new clients are coming right off the pages of local news headlines.

"This release has given Kaleidico the opportunity to work with a whole range of new clients," explains Keith Burwell, "I am personally amazed by the passion coming out of several new non-profit and political campaign management clients. These are clients flush with energy for their causes, and icoSales helps them raise their volume."

Kaleidico continues to push the envelope of making sales a more profitable and accountable business. Designing systems and software that simplifies sales and marketing success, Kaleidico empowers sales professionals to Just Sell!

About Kaleidico, LLC

Kaleidico, LLC is a top lead management and lead distribution solution provider, connecting sales organizations to lead generation providers to enable an exceptionally responsive consumer experience for every lead. Kaleidico has distributed millions of Internet leads, helped thousands of sales professionals increase their production, and ensured each and every consumer gets a response to their inquiry. Kaleidico provides lead management and lead distribution platforms to sales and marketing organizations in the United States, Canada, and the United Kingdom via http://www.kaleidico.com and 866-667-5253.


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Keith Burwell
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