300K Membership Milestone Proves There is No Nursing Shortage at allnurses.com

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Nurses gather in masses at allnurses.com - The largest social network for nurses, hits new milestone of 300,000 registered members.

Within a few hours I can get dozens of replies from people who know exactly what I'm talking about.

Where have all the nurses gone? Ask Brian Short, RN, and he'll tell you that as of August 20, 2008, more than 300,000 of his colleagues have found their way to allnurses.com (AN), the largest and most comprehensive nursing website in the world.

Started as a hobby in 1996 when Short was in nursing school, AN has grown into an internationally respected education, career and social networking resource with more than eight million page views and 800,000 unique visitors every month.

What's the driving force behind this kind of traffic? Nurses hungry for connection and support. "We care for others, but who cares for us?" one member asks. At a time when too many highly-qualified nurses find themselves struggling to stay ahead of job stress and burnout, allnurses.com provides an oasis of encouragement, humor and friendship, along with a wealth of nursing knowledge.

Participants range from young (and not-so-young) people considering health care careers to nursing students in the academic trenches to seasoned floor nurses and managers to advanced practice nurses with post-graduate degrees. Members represent every state and more than thirty countries on six continents.

What do all these nurses and nurses-to-be have in common? A desire to make life better for themselves and others. That aim might include pursuing additional education, checking out the latest and greatest in medical equipment, looking for a better job, or even something as simple as finding a decent pair of shoes.

With free access to more than 200 specialty forums and twelve years' worth of searchable archived posts, allnurses.com has become the go-to research and networking resource for many. "Whenever I have a question or dilemma, I come to allnurses.com first," one member says. "Within a few hours I can get dozens of replies from people who know exactly what I'm talking about."

Short and a small volunteer staff do their best to keep the site user-friendly and flame-free. With a congenial atmosphere that invites participation, especially from those new to nursing or the 'net, AN's membership roster continues to grow by the thousands. That doesn't even count the "lurkers"--visitors who read messages without signing up or making posts themselves. A conservative estimate has such guests outnumbering registered members at a ratio of six to one. Given those statistics, allnurses.com has a "viewership" that rivals the circulation stats of even the largest hard copy nursing magazines.

Short finds such a tremendous response extremely gratifying. "It's wonderful to offer my peers and colleagues a place where they can come to network with other nurses and have some fun in the process."

allnurses.com: where nurses come together

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BRIAN SHORT
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