CyberRead Selects PowerReviews to Provide a Competitive Advantage Amongst ebooks Retailers

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PowerReviews, the Internet's most comprehensive developer of customer-review solutions for retailers and their shoppers, announced today that CyberRead, an ebook seller, has chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships.

CyberRead

PowerReviews allowed us to quickly configure and integrate customer reviews of ebooks into our site

PowerReviews (http://www.powerreviews.com), the Internet's most comprehensive developer of customer-review solutions for retailers and their shoppers, announced today that CyberRead (http://www.cyberread.com), an ebook seller, has chosen PowerReviews to harness the power of its customer reviews, increase sales and build stronger customer relationships.

"PowerReviews allowed us to quickly configure and integrate customer reviews of ebooks into our site," said Clint Brauer, General Manager for CyberRead. "Power Reviews will quickly become a competitive advantage for our site. Because ebooks are difficult to evaluate based on a book excerpt or description alone, we forecast that customer reviews will become one of the leading criteria in ebooks purchase decisions.

The PowerReviews technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly leverage customer reviews and boost their sales by giving shoppers access to the most meaningful reviews from people just like them. The user-generated content and community drives the highest sales uplift in the industry.

"We are thrilled to work with CyberRead, to provide relevant product reviews to their customers," said Jay Shaffer, VP, Worldwide Sales and Marketing for PowerReviews. "We know from experience that avid readers love real product feedback and are some of highest review writers themselves."

About CyberRead
CyberRead.com is a Marina Del Rey, CA based ebooks retailer and publisher. Created in 1999 and purchased by new ownership in 2008, this socially responsible company puts ebook buying customers first and the CyberRead bottom line second.

About PowerReviews
PowerReviews (http://www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews' user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 200 online retailers, including Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, and The Sports Authority, we have also launched our own shopping portal, Buzzillions (http://www.buzzillions.com). The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.

Media Contact:

Jennifer Johnson Avril
Verb Factory PR
Tel: 718-871-7117
Email: jen@verbfactory.com

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