Lather Up in Vintage Style - Dolce Mia Introduces Fine Soaps of Sonoma County

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Dolce Mia brings vintage design to new natural soap line. Western, Hawaiian and Pin-up themes lead the release of this giftable new line by designer Jenny Mountjoy of Santa Barabara.

Natural ingredients, original fragrances and strikingly unique packaging define Dolce Mia's new line of natural bar and liquid soaps for the Gift and Personal Care markets. With fourteen styles in three thematic categories--Hawaiian, Pin-up and Western--Dolce Mia's soaps will appeal to anyone who appreciates great design, subtle fragrances and natural body care products.

Produced locally, using traditional family recipes, Dolce Mia's natural soaps do not contain any harsh detergents or preservatives and are not tested on animals. The soaps are kind to the environment and biodegradable. The bar soap is a moisturizing all-natural glycerin soap. The liquid soap is castile soap, made from plant-derived oils including olive-oil.

For packaging, Dolce Mia wraps each soap in a patterned wrapper, then adds a giclee-printed canvas band for accent. Styles include: Cowgirl, Golden Girl Pin-up, Surfer Boy, Vintage Hawaiian, Wild West and Horsin' Around. The fragrances harmonize with the themes. Pin Up is made perfect with a Vintage Tuberose floral scent; Hula Girl is completed with a Pikake Flower blend. Soaps are also enriched with additives such as shea butter, farm-fresh goat's milk or aloe, making each bar as luxurious and beneficial as possible.

Fine Soaps of Sonoma County will be available beginning in September in better salons, groceries, book stores, clothiers and gift shops everywhere.

For more information please call 707-823-4032 or contact Alex Mountjoy at

About Dolce Mia Designs:

Founded in 1995 by the designer Jenny Mountjoy, Dolce Mia produces vintage-themed stationery, home-décor and soaps for the gift and bath & body markets. Dolce Mia is headquartered in Sonoma County, California, north of San Francisco, in an area known for its farms and pastoral landscapes, small food producers & fine wines.

About Jenny Mountjoy:

Born in Chicago, Jenny was raised in Santa Barbara in the 1970's. She recounts a groovy Californian surfer lifestyle that sounds like something out of the movies. Her father was a prominent restauranteur, and also held the lease on the town's principal music venue, the Santa Barbara County Bowl. Jenny's upbringing included lots of great food as well as front row seats to every rock and R & B show that came to town.

By the time she went to college, Jenny was ready to leave the party lifestyle behind. She attended UC Santa Cruz, which at the time was in its infancy, and as low-key a university as you could find. Graduating with a degree in Psychology, she went on to live and work in England at a fashion magazine, returning to work in the education department of the Boston Museum of Science. She received her Masters in Arts Education from Stanford in 1992 and worked briefly in a school in San Francisco before starting Dolce Mia in the basement of her San Francisco apartment. The first stores to every carry Dolce Mia products were in San Francisco and in Nantucket, Massachusetts, where the Mountjoys have a summer home.

Today Jenny lives with her husband, two sons and five sheep in Occidental, California. Her work with Dolce Mia reflects her inspiring, charismatic personality, her Californian upbringing and her professional training in the arts. Jenny combines a refined sense of aesthetics with West Coast charm and originality, a deep-rooted modesty with a brilliant sense of humor and great friendliness, and a commitment to a well-balanced life.

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