New York, NY (PRWEB) August 29, 2008
Last Second Media, the first cost per lead (CPL) media brokerage to deploy web video marketing in 2005, today announced the ability for advertisers to create CPL web video ads using their web video launch platform. The new web video launch program enables direct response marketing using existing and customized national TV commercials to dominate expensive key terms on search engines and boost the client Search Engine position over competitors.
After set up, direct response advertisers can create custom web video listings using Last Second Media's web video launch process. All they do is provide a list of key terms they currently purchase using Google AdWords, a toll free phone number for tracking, and an electronic copy of their generic TV commercial. Last Second Media then deploys multiple videos on 55 specific web video sites by key term. Last Second Media's patent-pending video launch technology automates the delivery of the web video with unique features aligned to algorithms used by Google, MSN, MySpace, Yahoo, Facebook and YouTube.
Web video launch, advertisers can acquire higher search rankings by augmenting traditional SEO and paid search with web video. Advertisers can also push down negative listings of their company from consumer-generated blogs like http://www.ripoffreport.com and http://www.consumeraffairs.com.
"In this economy, we are always looking for ways we can get more bang for our buck," says Fred DiCarlo, President of 1800-MarryMe.com, an industry leading online retailer of diamond engagement rings. "We run a large number of online campaigns to generate qualified leads and build our business in a cost-effective way. Last Second Media's web video launch is by far the best performing of all our online marketing."
When Google paid $1.65 billion for YouTube, they signaled their intention to recognize and list full motion video over text-based SEO links. With our unique process and video submission engines, Last Second Media now makes rapid disruption of organic key word rankings available for marketers of all types and sizes. By providing advertisers with our web video launch program, we pair tracking capabilities with a pay-for-performance cost structure. We can rapidly deploy the medium of web video marketing for a unique level of response, branding and engagement," says Frank Pournelle, President, LastSecondMedia.com.
Current advertisers using the web video syndication (WVS) platform include: HearingPlanet, ComfortableRetirement, LifeGuardian, Diabetes Care Club, TimeSharesOnly, http://www.1800-MarryMe.com and more -- a full list of available case studies can be seen here: http://www.WebVideoLaunch.com.
Last Second Media, Inc. is located in Las Vegas, Nevada, and specializes in performance advertising using cost per action (CPA), cost per lead (CPL), pay per lead, pay per call and per inquiry marketing via TV, radio, in newsprint and within online advertising. To learn more, visit http://www.lastsecondmedia.com or http://www.Direct-Response-Radio.com
For additional information please contact Frank Pournelle at 800-334-4500 or visit http://www.lastsecondmedia.com.