Gone are the days of anonymous emails for our customers. They are standing out from the crowd by putting a face to their message
Denver, CO (PRWEB) August 26, 2008
Still sending boring emails to customers and prospects? These days, more and more businesses are taking part in the new video email craze. What are video emails? Video emails are simply commercials or videos, created by the sender or professionally produced by a production company, and sent via email. In most cases with video emails, the sender will know who viewed them and when, which is a huge advantage over traditional TV commercials and their high price of airtime. Try tracking who watched a commercial on TV and when.
There are those who believe that although one can't argue with the savings associated with video emails, sending them is a waste of time and money if one is not able to follow up in person to answer questions or explain a product.
"This service should personalize the Internet," says Derrick Tadlock, CEO of Fathom Worldwide, a division of Fathom Production Studios. He asserts his customers are not just sending simple video emails to their clients, they are communicating with them directly with real-time video. "Gone are the days of anonymous emails for our customers. They are standing out from the crowd by putting a face to their message," adds Tadlock.
If a business can introduce itself with a TV-quality commercial without the typical costs associated with it, why wouldn't it use this service? This is major progress for the little guys who now have the ability to complement commercials with sales aids like websites and demo videos, in addition to seeing and hearing customers directly on a computer, without downloads.
This is true communication technology from which all businesses can benefit.