Poker Pro Europe Magazine Expands Distribution into South Africa

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New distribution deal in South Africa and Swaziland brings total circulation of Poker Pro Europe to over 55,000.

Poker Pro Europe magazine, as part of its global expansion, can now be found in casinos in South Africa and Swaziland. The distribution pushes the publication's total circulation over 55,000, making it one of the largest poker-related magazines outside the U.S.

"Our goal is to make Poker Pro Europe magazine the world's leading poker publication," said Editor-in-Chief John Wenzel. "We're already a must-read for British and Scandinavian players and future sharks on the Continent. Exposing players in Africa to the game is the next step."

Poker Pro Europe is published by Poker Pro Media, which also publishes Poker Pro (U.S.), Online Poker Pro and Online Poker Pro Scandinavia. Poker Pro (U.S.) is one of the three largest poker publications in the world, and the online magazines are the chief publications devoted exclusively to Internet poker. Poker Pro Europe can be found in retail outlets throughout Europe, including airports and WH Smith stores, and is also available by subscription - even in southern Africa.

"As a sport, poker is growing by leaps and bounds, and so is our coverage and distribution," said Poker Pro Media Vice President Will Jordan. "This is part of our global expansion of Poker Pro as a brand. Africa is a huge market and we are there first. Our objective is to offer the greatest poker magazine in the world, and make it available throughout the world."

About Poker Pro Media
Over the past four years, Poker Pro Media has grown to become an industry leader for providing the most up-to-date information in the world of poker. In 2007 the company expanded again bringing readers Online Poker Pro, the only title in the world dedicated to online poker and its players. Each issue contains the "World's Largest Online Tournament Schedule" and satellite schedules for all the major events at the world's leading online poker sites.

Online Poker Pro Scandinavia is the only poker magazine being distributed to all four Scandinavian nations - Denmark, Finland, Norway and Sweden. In addition to its 30,000-copy distribution, 10,000 copies a month are mailed directly to serious online poker players, which these countries are known for.

Please contact Will Jordan at wjordan(at)pokerpromedia.com for advertising information.

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Brendan Murray
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