Top Family Vacation Planning Website Updated

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Vertex Management site ( now provides ratings and suggestions for 223 family vacation destinations, including many Caribbean and European destinations. Search the site by ages of the children and the number of days you plan to stay. Direct links to the official travel and tourism site for each destination. has just been updated with 2008 ratings. This unique Web site lets parents help parents and grandparents find the best places to take a vacation with children of all ages, including where to stay and what to do. Over the past four years more than 8,000 destination ratings have been collected.

Called, the free site contains ratings and verbatim remarks of vacation destinations from families who took vacations with children. The ratings data comes from formal surveys and responses to the opinion questionnaire on the Web site. Respondents provided information on the quality of accommodations, the quality of activities, the variety of available dining options and the perceived value for the dollars spent on their vacation. Whether you plan to stay two days or a week, the site tells families what makes sense for length of stay, age range of activities for kids, and if a family would return to a destination or recommend that destination to other families.

VERTEX Management President, Joe Blumberg, says " allows travelers to research the key attributes of 223 unique destinations, including many European cities and popular cruise destinations. Visitors to the Web site can search by state (and OUS -- outside the U.S.), age of children or number of nights they plan to stay. Further, the site is loaded with suggestions and links to the official travel and tourism Web site for each destination."

Search results reveal how families rate a destination's lodging, attractions and other offerings. The more popular pages visited on the site are the Suggestions Pages with verbatim remarks from families who visited that particular destination. To help plan vacations, the Search function on the site includes links to other family travel planning sites, travel tips and discount travel resources, including train and public transportation maps where appropriate.

"Many travel sites on the Internet contain evaluations, but those are often paid advertisements or based on the opinions of a single visitor," said Blumberg. " is based on research. To our knowledge, is the only family-to-family planning guide with actual ratings of vacation destinations from families with kids for families with kids." is designed to help families find information not only on commonly visited destinations, but also on vacation spots that, while not well known, may be excellent values and fun for the whole family.

Selected findings from the site:

  • Pensacola, Panama City and Sanibel Island represent good options for Florida vacations, and their perceived value has increased. There are excellent activities and attractions for kids without the hype and high prices of other Florida destinations.
  • The District of Columbia continues to earn high satisfaction ratings, but Williamsburg, VA is rated equally high and represents a much better value. It is also a destination where day trips can take you to other popular sites.
  • Durango, CO is not the most popular spot in the state, but it has some of the best skiing in winter and a wide variety of summer activities. It's also near the Four Corners National Park and other historical sites.
  • Santa Claus, IN is a look at the world of Christmas, but it is also a historical site devoted to Abraham Lincoln. If you visit Indianapolis (another family site) take a day or two with Santa Clause.

"We are very encouraged that almost two million visitors have come to over the past 5 years. With our links to travel and booking agencies, and the official destination Websites, it's akin to one-stop shopping for planning a family vacation," says Blumberg.

About Vertex Management
Vertex Management and its partner Specifics, Inc. provides marketing research, consulting and training for business-to-business and consumer companies of all sizes. Founded in 1984, the company has conducted hundreds of studies for domestic and international clients. Our proprietary analysis tools provide companies with market intelligence and strategic direction.

Joe Blumberg, President
Vertex Management, Inc.

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