BKFK Announces That's Me On TV!

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September month-long contest challenges youth to envision a new TV show in which they are the Star.

With the fall season of new shows appearing, we know that kids have great ideas as to what they like, what they don't like, and what's missing on TV. That's Me on TV! is their chance to have their voices heard! Video cameras and editing tools are much more accessible for kids to craft their ideas into a show. After all, what's better than content created by and for kids?

By Kids For Kids (BKFK) today announced the launch of the That's Me on TV! Challenge. Through this rapid fire creative contest, BKFK will uncover innovative new TV show ideas from both American and Canadian youth. The contest will encourage visual self-expression, and may even discover the next big TV star. The contest runs until September 30, 2008. All entries must be received online via the BKFK website, http://www.bkfk.com/.

That's Me on TV! entries can be, but are not limited to: TV shows, sitcoms, reality shows, fictionalized real life stories, or a fiction story or film. All youth between the ages of 5 and 19 in the United States and Canada (except Quebec) are eligible to participate.

Entries must include a full outline describing the new TV show or film idea. BKFK.com provides an optional mechanism for video uploads to enhance submissions. The winner of That's Me on TV! will receive a BKFK Kid's MasterCard Gift card, invented by Scott Barnhill, loaded with a $500 credit to spend. Also, their idea will be pitched to a TV/film production company.

Norman Goldstein, the founder and CEO of BKFK, commented, "With the fall season of new shows appearing, we know that kids have great ideas as to what they like, what they don't like, and what's missing on TV. That's Me on TV! is their chance to have their voices heard! Video cameras and editing tools are much more accessible for kids to craft their ideas into a show. After all, what's better than content created by and for kids?"

About By Kids For Kids Co.:
By Kids for Kids® (BKFK®) is a youth marketing and media company partnering with the world's leading corporations to provide a platform to foster, share, showcase, and commercialize youth innovation and entrepreneurship. Their mission is to inspire, motivate and stimulate the innovative spirit within all young people.

The closely held Stamford, CT-based Corporation has been dedicated to making youth ideas a reality since 2003. Through its website (http://www.bkfk.com) and its social community (Idea Locker™), online competitions, TV show (Think Big™), Magazine (Possible™), press, and education outreach, the company engages youth in the U.S. and around the world. BKFK® youth-created products are available nationally and serve as a testament to the power of youth innovation and social entrepreneurship.

More information about the company and its successes helping young innovators is available online at http://www.bkfk.com.

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John Forrester
BKFK
323-702-3684
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