LawInfo Announces the Exclusive Launch of an Online Video Marketing Campaign

LawInfo.com has joined forces with industry professionals in marketing, media, and web design to launch an exclusive online legal video marketing campaign designed to provide quality information to consumers while promoting targeted advertising to legal professionals throughout the nation.

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San Diego, CA (PRWEB) September 9, 2008

Video is rapidly emerging as the new online medium of choice--in fact, it is estimated that one billion consumers will watch video on the Internet by 2012. Online video marketing is quickly becoming the key differentiator for any business advertising on the web. Study after study shows that with a properly designed video, online video advertising can increase conversions (from "clicks" to clients) by more than 400%.

To provide its clients with maximum exposure and to help the public find the right attorney, LawInfo is offering law firms and other legal professionals an opportunity to:

  •     Add pre-existing LawInfo branded videos, or customized video(s) tailored to their specific practice, to their website in the area of law and geographic region of their choice. All videos will be accessible to LawInfo site visitors and marketed by a team of specialists to ensure they reach the widest possible audience.
  •     Become the exclusive sponsor of a LawInfo branded, practice-area and geo-specific video on the LawInfo site. The sponsorship will consist of a banner advertisement associated with a video and will appear on content-relevant LawInfo pages (depending on the area of law, this could be upwards of 50-75 pages).
These marketing initiatives are being offered exclusively by LawInfo and at a fraction of the cost of other online video-advertisement campaigns.

When faced with a legal issue, especially a serious and time-sensitive issue such as being arrested, having to file for bankruptcy, or fighting for child custody, the last thing a person needs is to be hit with complicated legal jargon and confusing procedures on what steps to take. LawInfo's ready-made online videos take the mystery out of the legal process by breaking down complex legal problems into clear, easy-to-understand solutions. These "How-to" videos provide information on a variety of legal topics in all major areas of law, including family law, estate planning, criminal law, business, bankruptcy and labor and employment.

For over a decade, LawInfo's mission has been to assist the public in locating qualified attorneys and legal services. LawInfo is staffed by experienced legal industry professionals and their corporate offices are located in San Marcos, California, just thirty minutes north of San Diego.

For more information about LawInfo, LawInfo's Lead Counsel attorneys, or to view LawInfo's new online videos, visit http://www.lawinfo.com.

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