ShippingSupply.com Wooing Customers with Creative Web Features

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Wisconsin-based shipping and mailing supplies company, ShippingSupply.com, is attracting new customers and retaining current ones with newly introduced features on their website.

Wisconsin-based shipping and mailing supplies company, ShippingSupply.com, is attracting new customers and retaining current ones with newly introduced features on their website.

Since their redesign in March 2008, Shipping Supply, LLC has been aggressively updating their website in an effort to focus on added functionality for their customers. With the website's new features, ShippingSupply.com users now benefit from a "Deal of the Day" page, a blog with social networking capabilities, and a custom landing page system.

The Deal of the Day page offers visitors a special deal on one popular product, which is set to change every day. Owner of ShippingSupply.com, Christian Rano stated: "The Deal of the Day page began as a way to highlight, and sell, overstocked inventory, but has evolved into a way to reward customers by offering great deals on popular items; it's our way of saying 'if you keep buying from us, we'll take care of you'".

Shipping Supply's blog represents a community for customers to share their thoughts and opinions on the site, their business, or the industry in general. A conversation on the blog typically begins with a helpful article from Shipping Supply. After customers read the article, they may continue by adding their thoughts right on the page or by spreading the article to the rest of the web via social networking tool "Add This".

The concept behind ShippingSupply.com's landing page system was not just to generate more traffic, but also to make it easier for users in search of shipping supplies to land on a page where they can find the exact products they're looking for. The domain names used for the landing pages, which include BubbleMailers.com, PackingPeanuts.com, PackagingTape.com, and TapeGun.com, now have the ability to rank on their own in the search engines. While many similar keyword-specific domain names go unused, Shipping Supply has turned their names into helpful resources for those interested in shipping and packaging supplies on the web.

About ShippingSupply.com

ShippingSupply.com is a leading online distributor of shipping and packing supplies. Catering to businesses of all sizes, Shipping Supply offers unbeatable prices on popular packaging supplies such as bubble mailers, corrugated boxes, and poly mailers. Visit them on the web at http://www.shippingsupply.com for more information.

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Chris Rano
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