ProQuo Launches First Free Web Site for Helping Consumers Manage Credit Card Offers

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Innovative Service Enables Consumers to Stop Wasteful 'Pre-Approved' Offers; Find the Card That Truly Matches Their Needs.

Credit Card Screenshot

Our customers have told us they need better options for managing their credit card offers and finding the card that can save them the most money.

ProQuo™ Inc., a company founded to give consumers meaningful choice over how businesses use their personal information, today announced the launch of the industry's first free web site for helping consumers better manage their credit card offers. Using the service, consumers can save time and money by stopping wasteful 'pre-approved' credit card offers from reaching their postal mailbox, while finding a card that matches their specific needs and interests.

"Consumers respond to less than 1% of credit card offers received in the mail, even though research shows that only half are satisfied with their current card*," said Steven Gal, CEO of ProQuo. "Our customers have told us they need better options for managing their credit card offers and finding the card that can save them the most money."

ProQuo's new service, which can be found at http://www.proquo.com/managecreditcards, is the latest addition to the company's pioneering suite of free services aimed at helping consumers stop paper junk mail and get the offers they really want, while also controlling how businesses use their personal information.

The credit card service helps consumers:

  • Stop Unwanted Personalized Offers - ProQuo enables consumers to tell the major credit reporting bureaus to stop selling their personal information to marketers who send wasteful and unwanted 'pre-approved' credit card offers. Identity thieves love to target these types of offers- often stealing them right out of postal mailboxes -- because they tend to contain personal information.
  • Find the Credit Card That Saves the Most Money - ProQuo helps consumers pinpoint a credit card that, based on their spending patterns and lifestyle, can save them the most money. With the answers to a few questions, ProQuo searches its database of hundreds of cards to find the best introductory APRs, the best travel and gas rewards, the best balance transfer fees, etc. Unlike many services, ProQuo can combine multiple preferences to provide highly targeted recommendations. Consumers can store these preferences and return at any time to update them and get new recommendations.

The service contains a number of valuable features for helping consumers find the right card for them, including a balance transfer savings calculator, a reward estimator, detailed finance facts, and the ability to compare multiple cards on the same page.

"Consumers spend a lot of time clipping coupons and doing other things to save money - here's something simple they can do that can potentially save hundreds of dollars a year," Gal said.

According to Gal, a major differentiator from most card sites is that ProQuo does not rank its card recommendations based on how much it receives in referral fees. Instead it provides recommendations based on only one thing: what's right for the consumer.

Launched in October 2007, ProQuo started off helping consumers stop paper junk mail by removing their name from thousands of marketing lists generated by data brokers and other organizations that collect, buy and sell consumers' personal information - often without their consent. This spring, ProQuo became the first company to allow consumers to both stop and start popular mail order catalogs. Now, ProQuo offers the first service for managing credit card offers. ProQuo will continue to add to its breadth of services for managing offers and finding products and services consumers actually want, based on their personal preferences.

About ProQuo, Inc.
ProQuo was founded to put consumers in control of their personal information, letting them decide if and how businesses use it. ProQuo helps consumers stop the junk mail they don't want and get the offers they really do want. The company is led by pioneers in the online security and privacy arena and has served hundreds of thousands of consumers since launching in October 2007. For more information, please visit http://www.proquo.com.

*Source: 2007 GfK Roper Survey

For Information Contact:
Chad Darwin, PainePR
cdarwin@painepr.com
(213) 996-3776

ProQuo is a trademark of ProQuo, Inc.

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Chad Darwin
PainePR
213-996-3776
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Erik Bratt
ProQuo
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