WATT Poultry Releases 2008/2009 Executive Guide to World Poultry Trends

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Guide gives insight to issues that will affect future egg and poultry production.

The Executive Guide to World Poultry Trends gives poultry producers and marketers a read-out on the most recent data and a glimpse into the future

WATT Poultry announces the release of the 2008/2009 Executive Guide to World Poultry Trends, an outlook on the poultry industry that uniquely features forecasts from the USA's Food and Agricultural Research Institute, the Organisation for Economic Co-operation Development and the Food and Agriculture Organization of the United Nations. The comprehensive guide, updated each year, takes current economic trends into account for predicting poultry companies' challenges over the next year, including oil prices, cost of feed and industrial demand.

The 2008/2009 Executive Guide to World Poultry Trends will dive deep into the following trends:

  • Poultry gaining importance in feeding the world
  • Numbers on chicken meat expansion
  • Poultry meat exports hitting record highs
  • The impact of rising feed costs on chicken production
  • Global egg production
  • Developing countries becoming active in trade
  • Consumption increasing over time
  • Poultry feed numbers
  • The affects of past Avian Influenza

"The Executive Guide to World Poultry Trends gives poultry producers and marketers a read-out on the most recent data and a glimpse into the future," says Gary Thornton, Content Director - Poultry. "It gathers statistics from many sources and tracks where the industry is headed. It lets producers and marketers know what factors are likely to affect their production in the next year and helps them prepare."

The Executive Guide is one more way WATT Poultry reaches out to poultry producers with the latest news on chicken breeding, preventing chicken disease, and today's major global issues of green poultry processing, poultry biosecurity and broiler welfare topics such as cage free housing.

Poultry industry professionals can download the 2008/2009 guide by logging on to http://www.wattpoultry.com.

About WATT
Established in 1917, WATT is a business information company that provides knowledge and solutions to the agrifood, petfood, and woodworking industries, to buyers and sellers of goods and services within these industries, as well as others that need such vital information in order to conduct commerce successfully. This information is shared through a variety of media channels: business-to-business print publications and corresponding digital editions, e-newsletters, websites, webcasts, RSS feeds, blogs, streaming video, podcasts, digital white papers, custom publishing, in-person events, and consulting.

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Carrie Skogsberg
WATT
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