Houston Concert Tickets Broker Launches MyTicketIn.com

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MyTicketIn.com is an up-and-coming new online destination for Houston concert and sporting events tickets. Having special relationships with company employee programs and a more direct take on the Houston entertainment venues and touring acts, MyTicketIn.com hopes to change the way Houstonians engage with entertainment events. The site owners feel that 2008-2009 will be their time to shine in the online ticket sales arena.

Houston concerts and sports event ticket broker, MyTicketIn.com, is aiming to change the way Houstonians buy their Astros tickets, as well as the way they view their entertainment options in Houston. With articles on coming events featuring promising artists like Cat Power and long-time faves like Metallica, the site's owning partner and spokesman, Malcom Robinson, hopes to improve the way that Houstonians buy Astros baseball tickets and Madonna concert tickets alike.

In the distant past, Houston was a lively stop-over for those traveling toward gold-dust dreams in California, or those with business in the cattle industry. It provided much needed rest and recreation for those with road (or dirt road) ahead. Today, Houston concerts goers and sports fans have often had a rough time with getting personalized service from knowledgeable people in the ticketing industry. MyTicketIn.com is launching their new site to try to address the need for more personalized, Houston-geared service featuring in-house concert articles, seasonal and customer loyalty discounts, and other incentives to get a larger number of Houston residents out of the house and into the stadiums.

Malcom Robinson, co-owner at MyTicketIn.com, gave us an inside look at his operation. When asked about the nature of the online ticketing business, he replied, "I think a lot of Houston concerts tickets buyers have been getting overlooked by the industry that is far, far more interested in capitalizing on a booming Gen Y market than in providing awareness about the events. There hasn't been enough effort to get people excited about seeing shows and games as there has been in selling them Madonna or Houston Astros tickets. We're hoping to change that and give the industry some much-needed balance and perspective on the events and musical artists and teams themselves."

With more background articles and featured events to light the way, MyTicketIn.com hopes to be among the foremost reasons why many first-time show goers seeking to buy Reliant Park and Minute Maid Park tickets for the first time. With local sports teams like the Rockets, the Astros, the Texans and local music acts, Houston theatre performances and musicals, there is much to choose from and many new things for everyone. Said Robinson, "All that is needed is the right site with the right content and we plan to make that ideal a reality, not merely sell tickets and rack up sales. Of course there is a balance, but time will only tell how good a job we do in walking that line."

Also somewhat unique to MyTicketIn is the fact that much of the sales are for houston rodeo tickets. Robinson attributes this to the history and image of Houston, with an emphasis on the lasso arts of the ranch hand that made Houston famous for the modern-day rodeo show. The thrill of bronco riding, coupled with the comic relief of the rodeo clowns make this an event that both parent and children can enjoy and cherish in memory for years to come.

MyTicketIn.com, in addition to an increasingly active sense of serving the new show and event goer, also specializes in building relationships with companies who want to share special experiences with their employees and add value to the working experience.

Interested media and others are encouraged to check out the site for it's take on the role of the online ticket broker in Houston concert tickets sales at MyTicketIn.com or call (832) 519-0386 in Houston for personal service.


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Malcom Robinson
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