Waltham, MA (PRWEB) September 17, 2008
The American Marketing Association (AMA) selected Copernicus Marketing Consulting and Research as an exclusive content partner for the association's web site, http://www.marketingpower.com. Copernicus joins a small select group of partners providing, new, relevant, and insightful information about different marketing topics.
"The American Marketing Association is dedicated to providing quality information to today's marketing professional, enabling them to make better decisions faster and increase their competitive advantage," explained the AMA. "We are committed to partnering with world-class organizations to provide our membership and customers with the most relevant and valuable content available." Other content partners include the prestigious management consulting firm McKinsey and the think tank, Society for New Communications Research.
"We feel honored to have the largest marketing association in North America invite us to share our thoughts and perspectives on burning marketing issues with the hundreds of thousands of marketers around the world who come to the AMA's website looking for help and ideas," said Kevin Clancy, chairman of Copernicus and author of the marketing best-seller, Your Gut Is Still Not Smarter Than Your Head. "When we opened our doors for business, we made it the mission of the firm to change the way people think about and practice marketing and this partnership with the AMA brings us closer to achieving it."
The AMA selected pieces from the Copernicus' award-winning website http://www.copernicusmarketing.com and the firm's monthly marketing newsletter, The Copernicus Mzine. For nearly eight years, The Mzine has delivered entertaining and educational articles on trends, issues, and other hot buttons ripped from the headlines of marketing and business news; best (or in some cases, worst) practices; topical studies; expert interviews; and marketing books. Copernicus' marketing newsletter is delivered via email and is absolutely free. Subscription information is available on the company's website.
Visit http://www.marketingpower.com for a complete list of Copernicus content.