Innovectra Announces Video Partnership with Digital Media Communications
Ability to create on-line videos on demand now available on Innovectra's ActivImpact local advertising platform
Vienna, Va. (PRWEB) September 16, 2008 -- Innovectra Corporation, a leading on-line, local advertising technology company, today announced a partnership with Digital Media Communications ("DMC") whereby DMC will provide on-line, on-demand, video production services for Innovectra's ActivImpact local advertising technology platform.
Under the terms of the new agreement, Innovectra will leverage DMC's customized on-demand video production services to produce and deliver on-line videos on its ActivImpact local advertising platform. This video capability will be available to Innovectra's Internet Yellow Pages ("IYP") Publishers throughout the U.S.
DMC co-founder Evan Neubeiser stated, "We are extremely excited to be selected by Innovectra to provide our state-of-the-art, customized digital media solution. We feel that the power of video, coupled with the Innovectra's innovative ActivImpact local advertising technology platform, will provide IYP Publishers with leading edge technology to help bring local buyers and sellers together more efficiently."
"Local advertisers recognize that video can play a key role in delivering a unique and memorable message that engages the consumer and influences action," said Thomas C. Lewis, President & CEO of Innovectra. "For consumers, video ads offer an easy way to connect with and learn about the local businesses they are looking for."
About DMC
Founded in January 1997, DMC serves more than 150 publishers in the US and Canada. The company has five main divisions: 1) web video creation; 2) custom television program creation; 3) website video integration and programming; 4) multimedia sales training; and 5) interactive custom product creation. DMC creates videos for any type of advertiser and its turnkey service is specifically designed to quickly generate incremental revenue and increased market share for customers. With two main facilities in Colorado and South Carolina, DMC has more than 150 dedicated professionals providing innovative products and exceptional customer service.
About Innovectra Corporation
An online, local advertising technology pioneer, Innovectra Corporation is the first company to publish an integrated electronic Yellow-and-White pages directory. Innovectra's ActivDirectory, ActivSearch and ActivTrak products are used in more than 12,000 U.S. cities and towns. ActivImpact creates value for local advertisers by providing advanced search engine optimization and technology that creates LeadSites for local businesses featuring video and mobile offerings. Innovectra and Hagadone Directories, Inc won the Association of Directory Publishers Gold Book Award for Best Electronic Directory. The company's online customers also include Local Insight Media Yellow Pages, LocalTel Yellow Pages, Metro Directories' Atlanta Yellow Pages, Homepages Directories, Ross Yellow Pages and USA Northland Yellow Pages.
Media Contact:
Thomas C. Lewis
703-287-4140
tlewis @ innovectra.com
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