Omniwhiz Announces A New Social Trivia Game Site and Widget

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Looking for a place to indulge in trivia games? it is. User-generated, adaptive and personalized trivia games provide great fun for all people who like entertainment and sports.

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Omniwhiz is a new company in the social gaming space that features embeddable, adaptive and personalized user-generated trivia games. Their trivia quizzes cover major entertainment verticals, such as movies, music, celebrity gossip, TV, games, and sports. trivia games can be personalized. While playing a music trivia game, for example, a user who likes hip hop and R&B, and dislikes hard rock and heavy metal, can specify her preferences and receive only questions on the topics she is interested in. That way, broad entertainment verticals such music or TV, can be narrowed down and tailored to the likes of each individual user.

In addition, games are adaptive. During the game play, the questions are always chosen so that they closely match a user's level of knowledge. If a user answers a question correctly, she will receive a more difficult question; conversely, the game will be made easier to play. Since Omniwhiz is designed to fit different levels of user knowledge in given categories, the game is interesting to most users.

Unlike most other trivia games, Omniwhiz is embeddable on third-party blogs, home pages, and social networks. To embed the game, users just need to copy and paste the embed code found on into their chosen site. One example of how this works in practice is shown on the Gameworking blog.

Omniwhiz questions are created and chosen by users. The concept is straightforward: users can write their own quiz questions on any topic (e.g. "Which Friends star has a lizard?"; Answer: "Matt LeBlanc"). The questions are then categorized and reviewed by other users, who choose whether to include the question in the game. The questions that get a sufficient number of user approvals will be featured on Omniwhiz.

"There are a lot of ways to get entertained online today, and most products are either too broad or very specific," says Dianne Shultz, an entertainment industry insider from Santa Monica, California. " strikes the right balance. It features games that can be completely customized to match users' preferences and their knowledge levels, and played on their favorite site or blog."

The creators of Omniwhiz have implemented all of the social features expected from web 2.0 sites: user profiles, leaderboards, friends and widgets. One potential monetization strategy will come from white labeling the service for use on online media sites that need additional ways to engage users. For example, online versions of People Weekly, Sports Illustrated, or Billboard can benefit from engaging their audiences further through Omniwhiz trivia games, which may result in increasing their site stickiness and boosting user engagement levels.

About Omniwhiz:
Omniwhiz is a leader in the social gaming space. Their first product,, is an award-winning online trivia application. For further information, please visit


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Milan Kovacevic
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