When it Comes to Mobile Applications, SaaS.com Answers the Call

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WebApps, Inc. a.k.a. SaaS.com (http://www.SaaS.com), a leading provider of Software as a Service (SaaS) with a major push in Workforce Management Solutions, provides a user interface developed to meet expectations of the mobile and flex workforces, whose third screen often takes over during tasks more traditionally executed on a desktop computer. The availability of business applications was the focus of a recent article Chris Talbot wrote for ConnectIT entitled, "Mobile Applications Market to Top $11.6 Billion by 2012." So when Stephanie Atkinson, managing partner and principal analyst at Compass Intelligence, contributed to the article by stating, "With consumers expecting business applications similar to the applications they have on their personal mobile devices, the need for vendors to support applications on mobile devices is increasing," SaaS.com is answering the call.

WebApps, Inc. a.k.a. SaaS.com, a leading provider of Software as a Service (SaaS) with a major push in Workforce Management Solutions, provides a user interface developed to meet expectations of the mobile and flex workforces, whose third screen often takes over during tasks more traditionally executed on a desktop computer. The availability of business applications was the focus of a recent article Chris Talbot wrote for ConnectIT entitled, "Mobile Applications Market to Top $11.6 Billion by 2012." So when Stephanie Atkinson, managing partner and principal analyst at Compass Intelligence, contributed to the article by stating, "With consumers expecting business applications similar to the applications they have on their personal mobile devices, the need for vendors to support applications on mobile devices is increasing," SaaS.com is answering the call.

The third screen refers to a video screen, particularly the screen on a cell phone or personal handheld device that a person uses almost as often as their television or computer screens. When designing an application, developers need to consider who will be accessing the application and from what device. The third screen specifically relates to SaaS because, as a model that parallels to peoples' software usage, being available anywhere at any time, users should have access from mobile devices.

As the nature of today's workforce is much different than the past, more business is being conducted on a mobile basis rather than from a central office location. For this reason, organizations leveraging off SaaS solutions, like SaaS.com's, are seeing added benefits including increased productivity. Ultimately allowing access from virtually any mobile device, unlike on-premise applications, SaaS.com's solutions are delivered via the web and do not require any hardware installations.

In order for businesses to keep up with this dynamic environment, Atkinson expects to see the development of web-based business applications as a recurring trend. ''Instead of offering consumer-oriented applications to their customers, vendors will offer more productivity, workforce management and other business-oriented applications like CRM, e-mail and IM on mobile devices," Atkinson stated.

The driving force behind this shift is consumerization, or adaptation of the ways in which users interact with consumer-facing applications such as social networking websites. Atkinson added, "Consumers have become accustomed to having the ability to get GPS/navigation, IM chat, video and other consumer applications on mobile devices."

About SaaS.com
Formed in 2001, SaaS.com helps companies deliver both internal and consumer-facing applications as a service that are more intuitive, easier to deploy, and offer lower total cost of ownership. Two distinct business lines include a pre-existing set of Human Resource centric applications that are offered under a private-label model and a pure multi-application, multi-tenant delivery platform that can be coupled with industry-specific business logic and proprietary data to be delivered as a complete SaaS solution - - http://www.SaaS.com.

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Laura Paster
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