BrandClik's advertising network provides non-intrusive, in-text advertising that improves the value of a web publisher's content and traffic while increasing the ROI of brand investment to brand owners by removing competition against rival brands on keywords.
Reston, VA (PRWEB) September 18, 2008
BrandClik, a next generation in-text advertising network, today formally announced its entrance into the online advertising market. BrandClik provides an easy to implement in-text outlet for publishers looking to monetize content without negatively affecting the user experience and for advertisers looking to break away from online bidding networks.
Founded by Joshua Konowe and Lowell Perry, BrandClik is a new online advertising model that enables publishers to create revenue for editorial content while providing cost transparency and highly-qualified, brand-protected, click-through-traffic for advertisers looking for high ROI in the online advertising space.
"The current online advertising model is broken for publishers and advertisers and it is negatively affecting their online presence and reputation," said Joshua Konowe, co-founder and CEO of BrandClik. "BrandClik's advertising network provides non-intrusive, in-text advertising that improves the value of a web publisher's content and traffic while increasing the ROI of brand investment to brand owners by removing competition against rival brands on keywords."
BrandClik's technology tags specify brand name keywords and create links to a chosen destination that is not activated until the user manually clicks the link. This format is non-intrusive to site content, ensures the protection and monetization of brand names and allows BrandClik to pioneer a form of online advertising that provides value-added benefits to both publishers and advertisers.
Content Provider benefits:
- Monetize published content.
- Earn revenue for produced content and dictate exit traffic value.
- Create a better user experience by allowing companies mentioned in stories to link directly to their products.
- Setting up an account is FREE and there is no cost to participating in the network.
- Protects company and brand reputation.
- No-bid system ensures there is no competition against rivals for your name or product; only the advertiser can create links to intellectual property.
- Directs qualified, highly-targeted traffic to specified URL.
- Allows consumers to visit a company or product website directly from a specified hyperlink.
- Accounts are FREE to set up (minimum deposit of $25 required to begin receiving traffic).
BrandClik just finished a Beta trial of its network with leading web publishers and advertisers that tested and validated the proprietary advertising network. Participants in the Beta trial included online newspapers, blogs, websites and local and national advertisers.
"We believe this is a compelling and unique advertising network that will truly help publishers," said Steve Haynes, president of the National Newspaper Association. "BrandClik delivers an online money source for our members."
To learn more about BrandClik and start working with this game changing in-text advertising network, please visit http://www.BrandClik.com.
BrandClik is a next generation in-text advertising platform designed to bolster the bottom line for online publishers, deliver increased results to advertisers and enhance the online experience for readers. BrandClik provides its network of web publishers with a non-intrusive method for generating positive cash-flow without diluting content or destroying editorial independence. At the same time, BrandClik provides marketers non-competitive, highly-targeted, user-initiated traffic to their website for words they already have intellectual property ownership over. For more about BrandClik, please visit: http://www.brandclik.com.