Faster than the Eye – Video Replay Reveals Rightful Chihuahua Race Winners

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PETCO Recognizes, Rewards Two New Finalists in National Chihuahua Races

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We made a mistake and are now correcting it by recognizing the rightful second- and third-place racers. Our Chihuahua races will always be about having fun, but as the event grows in popularity, we also want to ensure we’re doing things right and recognizing the speediest dogs along the way.

In the same year instant replay was introduced to Major League Baseball to review disputed home runs, a video replay has unveiled the tiny – but rightful – second- and third-place winners in the Aug. 31 race for America’s fastest Chihuahua.

After careful review, PETCO today announced that 2007 defending champion, Maddy of New York, and Cricket, of Rowlett, Texas, finished second and third in the hotly contested Fourth Annual PETCO Unleashed National Chihuahua Races (http://www.petco.com/petcounleashed).

“After reviewing new video from the finish line that was brought to our attention, it turns out these tiny racers are even faster than we thought – and clearly faster than the blinks of our judges’ eyes,” said Greg Seremetis, PETCO’s director of marketing. “We made a mistake and are now correcting it by recognizing the rightful second- and third-place racers. Our Chihuahua races will always be about having fun, but as the event grows in popularity, we also want to ensure we’re doing things right and recognizing the speediest dogs along the way.”

The video replay shows that Tiger of Bakersfield, Calif., is still the rightful 2008 champion and maintains his first-place title. However, it was Maddy and Cricket, who truly came in second and third place – rather than Piccolo from The Woodlands, Texas, and Pancho Villa from Lopez Island, Wash., as the judges originally called. Mia, from Elizabeth, Colo., remains the official fourth-place finalist.

Maddy and Cricket will each receive their second- and third-place prizes – a year’s supply of Royal Canin dog food for each, and $150 and $100 PETCO gift cards, respectively. Piccolo and Pancho Villa will retain their prizes as the original and honorary finalists.

“As with any annual event, we learn something new every year,” said Seremetis. “It’s clear that people love the Chihuahua races – and they’re taking the competition more seriously each time around. Next year, we’ll be sure to refer to the instant replay before we announce our winners.”

PETCO’s fourth annual National Chihuahua Races took place over Labor Day weekend between innings of the San Diego Padres vs. Colorado Rockies baseball game at PETCO Park.

Video footage of the national finals and pint-sized profiles of all regional champions is available at http://www.petco.com/petcounleashed.

About PETCO
PETCO is a privately held specialty retailer that provides products, services and advice that make it easier for our customers to be great pet parents. We operate more than 900 stores in 49 states and the District of Columbia, as well as a leading pet products and information destination at http://www.PETCO.com. Our nonprofit organization, The PETCO Foundation, has raised more than $44 million since its inception in 1999 to help promote and improve the welfare of companion animals. In conjunction with the foundation, we work with and support more than 5,000 local animal welfare groups across the country to help find homes for nearly 300,000 adoptable animals every year.

Media Contact:
Lisa Epstein, PETCO
(858) 453-7845 ext. 2558
lisae(at)petco.com

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Lisa Epstein