Pr1macard Prepaid MasterCard® Signs 12 Retail Distribution Partners In First 8 Weeks Of Operation

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The Pr1macard Prepaid MasterCard® by 1800Tarjetas.com has announced partnerships with 12 retail locations for its all in one prepaid financial card product. These locations located in Northern New Jersey in Hudson and Passaic Counties will sell the card and act as a reload station for these cards that predominately serve the underbanked or underserved consumer marketplace.

Toll Free: 1-800-TARJETAS

It is important for us as a company to strengthen our 3 prong approach to distributing our card, those being at the retail level, on the Internet via our website, and via our live operator bilingual call center. Our goal is to roll out 10 to 15 quality retail partner stores a month for the remainder of 2008, then accelerate that to 25 stores per month through 2009.

Branded Marketing LLC, the card program manager behind the Pr1macard Prepaid MasterCard® line of products, has announced the signing of its 12th retail distribution partner location in Northern New Jersey.

The Pr1macard by 1800Tarjetas.com is made up of a portfolio of 4 financial card products designed specifically for the underbanked or underserved United States Hispanic/Latino market. The name 'tarjetas', meaning "cards" in spanish, is one of the central focuses of Branded Marketing's advertising and promotional strategy, with the firm's toll-free numbers: 1-800-TARJETAS and 1-888-TARJETAS serving as the bilingual call center platform for both new customer acquisition inquiries and current cardholder customer service care and support.

Mark Colyer, Executive Vice President of Business Development for Branded Marketing said, "In 8 short weeks we've been able to prove to our first 12 retail partners that our Pr1macard product is a cost efficient, quality product that will drive more foot traffic into each store and create a real time commission plus residual revenue stream to their bottom lines."

Colyer went on to say, "It is important for us as a company to strengthen our 3 prong approach to distributing our card, those being at the retail level, on the Internet via our website, and via our live operator bilingual call center. Our goal is to roll out 10 to 15 quality retail partner stores a month for the remainder of 2008, then accelerate that to 25 stores per month through 2009."

In order to participate as a retail distribution partner, a store must currently be in the Money Service Business (MSB) in the state in which they operate. Common partners include licensed check cashers, pharmacies, bodegas, and convenient stores.

The Pr1macard Prepaid MasterCard offers the following list of services to its cardholders:

  • 100% Approval/No One Is Turned Down - Subject to identification and address verification
  • Cash Anytime - Access to your cash at ATMs everywhere
  • Cash Reload - at participating retail locations in your area
  • Finance History Building - Develop a personal financial history the more you use the card
  • Debt Free Card - You only spend what you have on your card balance, no risk of getting into debt
  • Bilingual and Live Customer Service - (English and Spanish)
  • Convenient - Use it at millions of MasterCard® retailers where debit cards are accepted and processed via electronic authorization
  • Direct Deposit - Deposit your paychecks directly onto your card account
  • Share Money - Share money with family Pr1macard duo cards instantly
  • Load Funds Electronically - Via 'Bank To Card' Transfer
  • Pay Bills - Save money by paying bills (utility, phone, and rent) online or calling 1-800-TARJETAS

One of the key value added services of the Pr1macard is the free international and domestic long distance calling service associated with every active cardholder's account. Branded Marketing has created an internal rewards program that offers free calling value every time a Pr1macard is loaded, whether via one of our retail reload stations or payroll/direct deposit.

Branded Marketing has also announced the launch of its online affiliate/reseller program for online websites and blogs that are geared toward US Hispanic/Latino readers. For more information, please visit 1-800-TARJETAS.com.

The PR1MACARD Prepaid MasterCard is issued by Palm Desert National Bank pursuant to a license by MasterCard International Incorporated. Branded Marketing is a registered MSP of Palm Desert National Bank. MasterCard is a registered trademark of MasterCard International Incorporated.

Contact Information:
Anthony Uva
Branded Marketing, LLC
Phone number: 1-888-TARJETAS
Local: 1-973-248-0095
Email: anthony.uva @ 1800tarjetas.com
Website: http://www.1800Tarjetas.com

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Anthony Uva
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