AdoramaPix Partners with Eye-Fi; Adorama Camera Offers $20 Instant Rebate on Every Sale -- Plus 50 Free Prints

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AdoramaPix partners with Eye-Fi to provide users of Eye-Fi's wireless memory cards with the option of sharing and printing their images to AdoramaPix. AdoramaPix also offers Eye-Fi users who sign up for a free account with them 50 free 4x6 prints. Adorama Camera is offering Eye-Fi's family of products for sale with a $20 instant rebate from now until October 4th, 2008.

This partnership with Eye-Fi is one more example of our dedication to make printing as easy as possible for our customers. AdoramaPix users now have the most advanced uploading, sharing and printing tools at their fingertips.

AdoramaPix, the online digital photo processing and image sharing division of Adorama Camera, is proud to announce its partnership with Eye-Fi, makers of the world's first wireless memory cards for digital cameras. The Eye-Fi cards allow users to download digital image files to their hard drives more easily and quickly than ever before using home wireless networks, or at Wayportâ„¢ hotspots all over the world.

Now photographers who use Eye-Fi's wireless SD memory cards can have their images uploaded to AdoramaPix for sharing or printing. Photos can be printed on any of their more than 25 different sizes of professional quality digital prints and greeting cards on a choice of five different papers/finishes. Adorama Camera is offering a $20 instant rebate to customers who buy any of Eye-Fi's family of products through Adorama.com or in the New York super store between now and October 4th. Also beginning immediately but with no expiration date, AdoramaPix is offering Eye-Fi users who sign up for a free account on their website 50 free 4x6 prints!

Users can add AdoramaPix as their preferred photo sharing site where photos will automatically upload. The image files are uploaded to the user's Mac or PC and also sent to an AdoramaPix album. Images can be renamed or rearranged, and the album can be shared with friends and of course printed, all with a few clicks on the AdoramaPix site.

Herman Klein, Director of AdoramaPix says, "This partnership with Eye-Fi is one more example of our dedication to make printing as easy as possible for our customers. AdoramaPix users now have the most advanced uploading, sharing and printing tools at their fingertips."

About AdoramaPix
Based in New York, AdoramaPix (http://www.adoramapix.com) is the digital photo processing division of Adorama Camera, one of the nation's largest photo retailers. The AdoramaPix site is user-friendly and offers both professional photographers and casual snapshot takers the same high-quality photo processing at value prices. AdoramaPix has proudly served the most demanding photographers in the country since 1998.

About Eye-Fi Inc
Founded in 2005, the company is dedicated to building products and services that help consumers navigate, nurture and share their visual memories. Eye-Fi's patent-pending technology works with Wi-Fi networks to automatically send photos from a digital camera to online, in-home and retail destinations. Headquartered in Mountain View, Calif., the company's investors include LMS Capital, Opus Capital, Shasta Ventures and TransLink Capital. More information is available at http://www.eye.fi.

For more information contact:
Ingrid Spangler
212-741-0401 x2047
ingridspangler(at)adorama.com

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