Minneapolis, Minn. (PRWEB) September 25, 2008
Touted as the best marketing approach for small businesses, Guerrilla Marketing has been attributed to the growth of countless small businesses since its creation in the early 1980's by Jay Conrad Levinson. Levinson's first book introducing the guerrilla marketing concept has morphed into an empire to include 44 books in 42 languages, along with the latest long-awaited title, co-authored with Mitch Meyerson, of Guerrilla Marketing Coach certification fame: Guerrilla Marketing on the Frontlines: 35 World Class Strategies To Send Your Profits Soaring.
In celebration of the book's release this month, free guerrilla marketing coaching sessions are being offered by Certified Guerrilla Marketing Coaches Leslie Hamp and Holly George, international marketers and founders of Boost Your Bottom Line, to small business owners throughout the U.S., Canada and the United Kingdom.
As a contributing author, Leslie Hamp is happy to offer the free coaching sessions in order to promote small business success. "This book is truly unique as it defines the premise of guerrilla marketing, the mindset of a successful guerrilla marketer, and offers case studies from 35 world-class certified guerrilla marketers to get the reader's juices flowing," said Hamp. "But none of this information is worth anything unless you take big action. That's why Holly and I are offering the free coaching sessions."
"Meyerson and Levinson have hit a home run as co-authors, including chapters featuring case studies on everything from dreaming big to writing copy, written in real-world format," said George. "It's like an encyclopedia, but fun to read! With this new book and coaching to take action, any good small business owner can grow. Small business owners can use their free coaching time to tackle their biggest marketing challenge, pick our brains on a general marketing subject or brainstorm a specific Guerrilla Marketing tactic that gets big results on a shoestring budget."
"Every day entrepreneurs around the world are launching, expanding and living their business dreams on limited budgets," Levinson said. "It takes a good plan, hard work and sound marketing strategies. It also helps to work with Certified Guerrilla Marketing Coaches like Leslie Hamp and Holly George as they provide clients with the structure, support, encouragement and unbiased perspective needed to make meaningful changes in their businesses, their organizations, and their lives."
Meyerson, who has certified more than 250 Guerrilla Marketing Coaches worldwide, said, "I strongly encourage small business owners and leaders to pick up a copy of the book and make arrangements for a power coaching session being offered by Leslie and Holly. It's a unique opportunity to pick the brain of a Certified Guerrilla Marketing Coach with a track record of success. Leslie and Holly always have an eye on results, and I know they will share a treasure-trove of marketing tactics complete with action steps to help small business owners send their profits soaring."
Guerrilla Marketing on the Frontlines: 35 World Class Strategies To Send Your Profits Soaring is now available in stores.
To learn more about Guerrilla Marketing on the Frontlines and to sign up for a free Guerrilla Marketing coaching session (first come, first served), visit http://www.boostyourbottomline.com/freebie. To learn more about marketing expert and co-author Leslie Hamp and marketing expert Holly George, visit http://www.boostyourbottomline.com. To learn more about Guerilla Marketing Coach certification, visit http://www.gmarketingcoach.com.
About the Book:
The long awaited Guerrilla Marketing on the Frontlines: 35 World Class Strategies To Send Your Profits Soaring, promises to revolutionize the marketing industry. By supplying readers with dozens of new high impact strategies for reaching and acquiring new customers, as well as step by step advice on how to increase conversion rates, the playing field for smaller or new companies has finally been leveled. This book is an opportunity to let 35 world class Guerrilla Marketing Coaches teach eager business owners their time-tested tactics and strategies for getting new customers and turning them into their most enthusiastic and loyal fans.
Co-authors are Jay Conrad Levinson, father of Guerrilla Marketing, and Mitch Meyerson, founder of Guerrilla Marketing Coaching. Contributing Authors/Coaches Include: Richard D. Bailey, Bob Barker, Todd Beeler, Amy Belanger, Debbie Bifulco, Lorrie Morgan-Ferrero, Bea Fields, Kip Gienau, Travis Greenlee, Jenny Hamby, Leslie Hamp, David Hancock, C. J. Hayden, Grant Hicks, Al Lautenslager, Alex Mandossian, Monroe Mann, Debbie Newhouse, Blaine Oelkers, Roger Parker, Will Reed, David Scarborugh, Mary Scarborough, Sheldon Snodgrass, Craig Valentine, Joh Williamson, David Wood, with a foreword by best selling author, Mark Victor Hansen.