VMIX Announces New Player Platform, Accelerates Expansion

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VMIX, a leading provider of video publishing and management solutions, has rolled out a new VMIX Player and made powerful technology additions to the VMIX Media Management Platform. These technological advances come on the heels of an aggressive expansion phase for the company.

VMIX Media, Inc.

The combination of 24/7 top notch service, best in class products and technology, and intense focus on client business goals, positions VMIX for accelerated growth and profitability in under twelve months.

San Jose – Streaming Media West 2008 (PRWEB) September 24, 2008 – VMIX, a leading provider of video publishing and management solutions, has rolled out a new VMIX Player and made powerful technology additions to the VMIX Media Management Platform. These technological advances come on the heels of an aggressive expansion phase for the company. With the strides made in product development, executive staffing, partnerships and Channel Programs, VMIX is displaying a strong leadership position with clients across multiple industries. These advances strengthen the flexibility and simplicity inherent to VMIX technology, while providing even greater stability and spirit of innovation to the company itself.

The customizable player options and a robust player-to-page communication framework make the VMIX platform ideal for highly interactive web sites by providing multiple ad impressions per video, and the ability to adapt to changing business requirements. Well-suited to businesses using different themes in varying web site sections, frequently changing web site color schemes, or creating promotions or micro sites, the new VMIX Player and Wizard includes a simple creation tool to help site producers speed up and simplify the design process. Enhanced encoding capabilities provide for multiple encoding outputs for low- or high-bandwidth viewing, podcast distribution and downloads, maximizing the reach of client video assets.

In addition to the recent product releases, VMIX has completed significant executive staffing moves, starting with the addition of Mike Glickenhaus to President and CEO, and co-founder Greg Kostello assuming the role of CTO. Co-founder and EVP Terry Ash is leading the company’s development of partner alliances and major accounts, and Dan Charleston was recently added as Sr. Vice President Business Development. These strategic changes have realigned the company leadership resulting in a direct focus on growth and expansion of industries and product lines.

“Not only is VMIX ahead of the pack in product innovation, but VMIX Client Services is unparalleled in the industry,” said Mike Glickenhaus, President and CEO. “The combination of 24/7 top notch service, best in class products and technology, and intense focus on client business goals, positions VMIX for accelerated growth and profitability in under twelve months. ”

VMIX has raised $21.5 million in venture funding from four top tier venture capital firms with combined capital invested at well over one billion dollars. $16.5 million was raised in October of 2007 from ATA Ventures (San Jose), JK&B Capital (Chicago), Mission Ventures and Enterprise Partners (both of San Diego), with managing partners of each sitting on the VMIX Board of Directors.

To see the new VMIX Player Platform and more in action, visit VMIX booth 719 at Streaming Media West, or our web site at http://www.vmix.com.

About VMIX
VMIX is a leading provider of digital media management and video platform solutions. VMIX technology makes it easy for website publishers to engage their online audiences, increase ad revenue and grow their business. The company is the trusted partner of media, entertainment and enterprise companies like Tribune Company, McClatchy Company, Lee Enterprises, and Warner Bros/Telepictures, American Cancer Society and JVC Electronics.

For more information, contact:
Jennifer Juckett, VMIX
858.792.8649 x117
Jennifer(at)vmix.com

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