Foreclosures make up nearly half the residential real estate market in California, but agents and brokers aren't marketing them, and consumers are unaware of where these houses can be found
Discovery Bay, CA (PRWEB) September 24, 2008
ForeclosureRadar, which helps REALTORS® and professional investors participate confidently in the foreclosure process with accurate, timely information and tools, today released a new version of its FLX foreclosure property search solution. FLX - which functions just like an IDX search derived from the Multiple Listing Service - is available for real estate broker and agent websites as a free benefit with a standard ForeclosureRadar subscription.
The new FLX solution integrates more tightly with broker and agent websites, delivering greater benefit to partners and a better user experience to site visitors. FLX allows visitors to a broker or agent's website to search all pre-foreclosures, auctions and bank owned properties on the market. The solution also includes tools for managing inquiries that come from property searches. FLX is currently available in California.
A live demo of FLX can be viewed at: http://seanotoole.point2agent.com/Foreclosure_Search/page_2117232.html.
"The bottom line is FLX works. Having foreclosure search on our website has been a huge win for us - the number of inquires it's generating is incredible," said John Melo, President of Century 21 M&M, which operates 15 offices. "Buyers are looking for bargains right now, and if you're not showing them what's available in the foreclosure market, both the broker and consumer lose out on opportunities."
FLX is a free benefit that comes with a ForeclosureRadar subscription, which costs $49.95 per month. Included are advanced foreclosure search and analysis tools REALTORS® use to help home sellers price their homes more accurately, identify opportunities for buyers and work with lenders on short sale and REO transactions. To set up FLX, ForeclosureRadar subscribers simply generate a piece of code with the click of a button that seamlessly integrates the search solution into their website. It's a matter of cut and paste.
"Foreclosures make up nearly half the residential real estate market in California, but agents and brokers aren't marketing them, and consumers are unaware of where these houses can be found," said Sean O'Toole, ForeclosureRadar's founder and CEO. "FLX ends that by putting easy-to-use, freely accessible foreclosure search for consumers right on the professional's website. Even if a buyer doesn't end up buying a foreclosed property, having a complete picture of the market is critical."
Continues O'Toole, "Our mission is to empower REALTORS® with the tools and information they need to help consumers make smart decisions. FLX enables that by exposing foreclosure information in a context where consumers can get the help of a capable REALTOR®."
To learn more about FLX and ForeclosureRadar, visit http://www.foreclosureradar.com/services-flx.php.
ForeclosureRadar is the only company that tracks every foreclosure in California with daily updates on all foreclosure auctions. ForeclosureRadar features unprecedented tools to search, manage, track and analyze pre-foreclosure, foreclosure auction, short sale and bank owned real estate. The web site was launched in May 2007 by Sean O'Toole, who spent 15 years building and launching software companies before entering the foreclosure business in 2002 where he has successfully bought and sold more than 150 foreclosure properties. ForeclosureRadar is privately held and based in the San Francisco Bay Area.