VuPal Becomes Selected Content Partner with Howcast

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Louisville technology start-up finds success in online video "edutainment"

With its rapidly growing stable of informative and entertaining web video shows, Louisville startup VuPal Network has been tapped by Howcast, a web video startup, to provide expert content to the Howcast Network. Howcast, founded by veterans of YouTube and Google Video, will distribute informational videos produced by VuPal's FoodVu franchise as part of its growing base of how-to educational videos on the Internet.

While YouTube and similar video sites offer a wide variety of consumer-generated videos, FoodVu.com, a VuPal Network property, offers high-production-value video segments that provide education and unique entertainment value for growing numbers of people seeking informative and insightful video content from professional producers.

FoodVu researches and develops niche-based video content with regularly produced shows such as:

  • Grocery School: Host Sarah East provides an informative guide on how to become a more informed shopper and save money at the grocery.
  • The Rookie Cook: Host Joe Bennett demonstrates simple ways for aspiring chefs and foodies to learn their way around the kitchen, become grilling all-stars, and cook like professionals.
  • Food Gear: With hundreds of gadgets and appliances designed for the kitchen, Food Gear evaluates and compares the many options available to facilitate purchases for the home.
  • FNCrazy: Offering a light-hearted recap of the latest developments in Food Network programming and celebrities, FNCrazy is the "Talk Soup" catered specifically to foodies.

VuPal Network has become one of the selected producers of web content to team with Howcast to provide a growing stable of edutainment video content for use on both Howcast.com and the rapidly expanding Howcast distribution network. Currently, FoodVu has over 100 videos that will be distributed across the Howcast network.

Based in Louisville, Kentucky, VuPal Network LLC engages passionate consumers in niche categories using original video content and proprietary interactive technology. VuPal provides a unique immersive video experience that capitalizes on the explosive growth and impact of social media and internet video audiences.

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Nick Huhn
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