Montreal, QC (PRWEB) September 29, 2008
The global makeup of iGaming affiliate marketers and the countries they target is changing. Affiliate management and affiliate software leaders Income Access (http://www.incomeaccess.com) have responded by translating their website and their affiliate software into Spanish.
"The Spanish market is huge right now, and it's only going to get bigger," says Nicky Senyard, CEO of Income Access. "We're working with more and more affiliates whose primary language is Spanish. Being located in a multicultural city, most of our staff is bilingual, so it makes sense for us to accommodate and support success in affiliate marketing in a variety of languages."
As more gaming operators launch multilingual sites to extend their reach within the EU, Spain has emerged as one of the countries that is adopting iGaming particularly rapidly. This past July, Income Access conducted a survey of 271 gaming affiliates that showed, among other things, that affiliates reporting higher earnings are more likely to promote in Spain.
The survey revealed other interesting facts about these markets as well. For example, 38.6% of the sample surveyed in the Income Access survey said Spain was a strong promotion focus for them. A considerable number of affiliates surveyed also reported promoting their businesses in Spanish, demonstrating a need for affiliate interfaces to support this language.
Now that the Income Access affiliate software has been translated, all affiliate reports and communication interfaces are available in English and Spanish. Income Access anticipates that affiliates choosing to use the Spanish interface will find it quicker and more convenient to interpret their stats. Affiliates will be able to switch to the Spanish version of the software using a simple drop-down menu on http://www.incomeaccess.com/login.asp. The alternate-language version of http://www.incomeaccess.com is viewable by clicking on the flag icons at the top right of the page.
About Income Access:
Emphasizing long-term, proactive relationships, Income Access has partnered with over 60 gaming operators and over 17,000 affiliates since its inception over seven years ago. Working closely with affiliates and operators alike, Income Access offers them the resources they need to succeed in affiliate marketing for iGaming. A leading provider of affiliate marketing solutions for the online gaming space, Income Access both operates an affiliate network and offers unmatched affiliate marketing software. To date, Income Access has partnered with a variety of Sportsbook, Casino, Poker, Bingo, Mobile, and Softgames operators.