EMEA and Nordic Scala Partners and Key Clients Convene for the Annual Scala Connected Signage Conference

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Scala will bring together Scala Partners and key clients from the EMEA and Nordic regions for the annual Scala Connected Signage Conference on October 8 - 9, 2008 at the NH Leeuwenhorst in Noordwijkerhout, The Netherlands (near Schiphol Airport).

This has been an exciting year for Scala in so many ways and we look forward to sharing that excitement with our partners and customers

Scala, the leading provider of end-to-end solutions for the connected signage market, today announced it will bring together Scala Partners and key clients from the EMEA and Nordic regions for the annual Scala Connected Signage Conference on October 8 - 9, 2008 at the NH Leeuwenhorst in Noordwijkerhout, The Netherlands (near Schiphol Airport).

The Scala Connected Conference is a business forum for Scala Partners to exchange ideas and network with industry leaders and peers throughout the EMEA and Nordic regions. Attendees from all backgrounds will be able to join valuable presentations and sessions available on leading-edge topics, as well as to enjoy the unique opportunity of face-to-face time with Scala team members and partners to discuss and plan strategic projects.

"This year we are reformatting the agenda a bit to ensure that attendees from EMEA and Nordic regions get the most value out of the conference. We are offering more than 20 interactive sessions with tracks to suit everyone," says Truls Baklid Vice President of Scala Nordic.

This year the conference will include sessions and demonstrations specific to Ad Manager (formerly Charting Pro), a new product family that reinforces the Scala Connected Signage platform.

"This has been an exciting year for Scala in so many ways and we look forward to sharing that excitement with our partners and customers," says Oscar Elizaga, Vice President of EMEA for Scala. "Scala has significantly expanded its operations over the past year including the acquisition of MISC, now Scala Canada, and the integration of our new Scala Connected Signage platform. This year's conference will serve to inform our strategic clients and prepare our Scala Partners for an exciting year in 2009."

Special thanks go to Samsung Electronics Co. Ltd. for being the screen sponsor for the conference. Their 15 screens will provide a visual communications media for everyone during the event.

The conference will also feature an industry partner exhibition area. Partners who have signed up as exhibitors include:
Sanyo Fisher
Venco Electronics
BlueFox
NEC Display Solutions Europe GmbH
Samsung Electronics Co. Ltd.
Blue Chip Technology
Panasonic
AOpen
LG Electronics
Vogels Professional
MediaVue Systems    
DDS Poland
Vivotel
Matrox Graphics

About Scala
Scala is a leading global provider of digital signage and advertising management solutions. By combining digital and traditional signage systems, Scala has become the world's first connected signage company, offering the leading platform for content creation, management and distribution in digital signage networks, and the first unified platform for advertising management of both traditional and digital signage networks. The company's solutions are used in retail, education, entertainment, government and other industries for diverse applications such as retail advertising networks, corporate communications (employee TV), traditional and digital billboards, digital menu boards, digital posters, cable TV, hotel lobby signage, gas pump toppers, outdoor advertising, interactive kiosks, etc. Scala pioneered the digital signage industry and today drives over 200,000 screens worldwide; more screens than all competitors combined. The company's digital signage customers include Rabobank, IKEA, Burger King, T-Mobile, Virgin MegaStore, EuroDisney, McDonalds, Warner Brothers, The Life Channel, Rikstoto, FuelCast, Repsol, Shell, NorgesGruppen and thousands more. Advertising management customers include CBS Outdoor, Clear Channel Outdoor, Magic Media, Reagan, Adams Outdoor Advertising, among others. Scala is headquartered near Philadelphia, USA and has subsidiaries in Canada, Netherlands, France, Norway, Japan and also over 450 partners in more than 60 countries. More information is available at http://www.scala.com .

©2008 Scala, Inc. 350 Eagleview Blvd. Exton, PA 19341. Scala, InfoChannel, and the Exclamation Point Logo are registered trademarks of Scala, Inc. All other trademarks are the property of their respective organizations.

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RICHARD TRASK
Scala Inc.
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Monique Severins
Scala BV
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