BuzzDash, Transit TV Bring Polling Game to Nearly 11 Million Mass Transit Riders

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Nearly 11 million weekly viewers in five metropolitan areas will now get a daily dose of poll-based trivia. Social polling forum BuzzDash has developed a trivia game especially for out-of-home network Transit TV.

Nearly 11 million weekly viewers in five metropolitan areas will now get a daily dose of poll-based trivia. Social polling forum BuzzDash has developed a trivia game especially for out-of-home network Transit TV.

Facts
•The game features several questions taken from live polls on BuzzDash
•Questions are selected from BuzzDash's many categories, including news & politics polls, entertainment polls, sports polls, relationship polls and technology polls
•BuzzDash's segment runs hourly from 6 a.m. to 2 p.m. and twice an hour from 2 p.m. to 10 p.m.
•Transit TV airs in Los Angeles, Chicago, Atlanta, Milwaukee and Orlando

Quotes from David Gerken, CEO & Founder, BuzzDash.com
•"Transit TV is the perfect way for us to stay connected with our audience when they are commuting and away from their computers"
•"Everyone has an innate desire to know what other people think about what's going on around us. This game gives commuters a fun way to keep their finger on the pulse of the nation"

Quotes from Jeff Hartlieb, Director of Content & Production, Transit TV
•"BuzzDash and the Daily Buzz is a great media fit as it provides our riders with daily popular opinions ranging from movies to philosophy"
•"Transit TV caters to young, media-savvy people. The partnership with BuzzDash is a great new way to entertain and inform by mixing social networking with popular opinion"
•"We're proud to be at the cutting edge of this new genre"

About BuzzDash:
•Launched in February 2007, BuzzDash is a community-driven website that provides a real-time dashboard of popular opinion on thousands of issues.
•BuzzDash provides a pulse of the nation on almost any topic - from sports, movies and politics to relationships, philosophy and religion.
•Users can create polls, known as buzzbites™, to post on their Web pages, blogs or emails, or suggest buzzbites for posting to BuzzDash.
•Through its publisher partner program, BuzzDash drives traffic to original content from Time, Sports Illustrated, Entertainment Weekly, Popular Mechanics and Daily Variety on select buzzbites.

About Transit TV
•Transit TV is one of the largest digital out-of-home networks in North America and the largest specifically targeting transit riders.
•With a network of nearly 9,000 television screens, Transit TV can be seen on nearly 4,000 transit vehicles across Los Angeles, Chicago, Atlanta, Orlando and Milwaukee.
•The network enhances riders' journeys, while also providing Transit agencies with an additional revenue source and enabling advertisers to reach a previously untapped young audience.
•Transit TV is an owned subsidiary of Torstar Corporation, Toronto, Canada. Torstar Corporation is a broadly based media company listed on the Toronto Stock Exchange (TS.B).

Contact:                             
Derek Asato / Corinne Litchfield
The Bohle Company
(310) 785-0515 ext. 201 / 231

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Jeff Hartlieb
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