Harrisburg, PA (PRWEB) October 1, 2008
The 2nd Annual National Feel Your Boobies® Week is October 10-17, 2008. During this week, the Feel Your Boobies® Foundation (http://www.feelyourboobies.com), a Pennsylvania-based non-profit breast cancer awareness organization, is reaching out to young women, especially those under 40, to 'feel their boobies' and remind their friends to do the same.
The Foundation is excited to be working with Alfred Angelo Bridal as the Official Partner for the 2008 National Feel Your Boobies Week. The nationwide bridal company will be hosting in-store awareness initiatives the entire month of October in all 51 of their stores, as well as hosting a "Girls Night Out" during the celebrated week, October 15th from 6-8 pm. The "Girls Night Out" will feature local professionals, such as salons, spas, manicurists, massage therapists, make up artists, caterers and bakers to provide complimentary services and snakes to brides and their bridal parties. Gift bags, which include Feel Your Boobies goodies, will be provided to attendees.
National Feel Your Boobies Week aims to promote the Foundation's "Are You Doing It?"® campaign and enlist current supporters to encourage others to get involved. Feel Your Boobies'® website provides many ways to help spread the word during National Feel Your Boobies Week and throughout the year. You can buy merchandise through their online store, make a donation, download images and icons, and even send a customized Boob-E-Card to a friend
The Feel Your Boobies® Founder and young survivor, Leigh Hurst, began the Foundation in 2004 after being diagnosed with breast cancer at age 33. She found her lump by feeling her boobies simply while getting dressed and showering, not through a formal self-breast exam. For women under 40 who generally do not get mammograms, getting in the habit of "feeling your boobies" helps you know what is normal for you and increases the chances of noticing a breast lump or other changes when they occur.
This year's campaign is the "Are You Doing It?"® campaign and includes the Boobies Bus®, a Boobies at the Beach promotion, National Feel Your Boobies Week, and an interactive website meant to engage its visitors by providing them with fun ways to get involved with the campaign. The Foundation is supported by merchandise sales (http://www.feelyourboobies.com), fundraising, and individual and corporate donations.
To find out how you can help spread the word, visit http://www.feelyourboobies.com.