sees the physician through every consideration, strategy, and option for selling a practice to a hospital.
Phoenix, MD (PRWEB) October 3, 2008
Greenbranch Publishing announces publication of an indispensable guide for the growing number of physicians who are considering selling their practices to hospitals: Time to Sell? Guide to Selling a Physician Practice by Randy Bauman, a nationally known practice management consultant with Delta Health Care; paperback, 110 pages, ISBN: 978-0-9814738-5-7, $84.00 plus $9.95 shipping and handling.
Critical timing. Tired of struggling with falling reimbursements and rising costs and complexity, physicians are selling their practices to hospitals at a feverish pace. But since the prices hospitals are offering have cooled considerably, selling isn't always a slam-dunk solution. In fact, physicians may find that the same problems that prompted them to sell their practice to the hospital -- regulatory headaches, stagnant income, long hours -- continue to frustrate them as hospital employees.
According to practice management consultant Randy Bauman, author of Time to Sell? Guide to Selling a Physician Practice, physicians face a real challenge. "On the one hand," he says, "the trend to sell is taking on tsunami proportions. On the other hand, selling just isn't the right choice for every physician. The trouble is, few physicians have the business, legal, and accounting background needed to assess their situation and - if selling is the right choice - to find the right hospital partner and structure a realistic deal that rewards them with the income, freedom and peace of mind they're seeking. That's why so many physicians who sell end up dissatisfied."
Bauman's new guide bridges this gap for physicians, giving them practical tools for finding the right fit - both personally and financially.
For example, Time to Sell? Guide to Selling a Physician Practice helps physicians understand why some physicians groups to command surprisingly high rates - and then use those insights into everything from "curb appeal" to revenue streams as the basis for developing their own pricing strategy. It also helps them recognize when selling the practice isn't going to be the right fit. Instead, Bauman offers a variety of options physicians can use immediately to improve the financial rewards and personal satisfaction they enjoy in their existing practice.
If selling to a hospital is the right decision, Time to Sell? Guide to Selling a Physician Practice walks physicians through each step. A particular strength of the book is Bauman's ability to simplify not only the process, but the legal and financial considerations along the way.
In the Foreword to the guide, Leif Beck, notes that Time to Sell? Guide to Selling a Physician Practice, "offers sophisticated advice in a down-to-earth, understandable way," citing as an example the clear explanation of how to use discounted cash flow in setting up an asking price.
Greenbranch Publishing President Nancy Collins says the book is also "extremely physician friendly in the way it distills each chapter into takeaway points and ready-to-use worksheets." Noting that while it's short and easy to read, this one guide "sees the physician through every consideration, strategy, and option for selling a practice to a hospital."
Table of Contents
Chapter 1: Why Sell? What selling will and won't solve; evaluating what you gain and lose (both good and bad).
Chapter 2: Preparing for Sale Optimizing your "curb appeal" and eliminating weaknesses in physician income and financial performance.
Chapter 3: Choosing the Right Hospital Partner How to drive out the truth about financial stability, freedom, culture and other factors - before you sell.
Chapter 4: Valuation -- What is Your Practice Worth? Calculating and maximizing both tangible and intangible value from the hospital's perspective.
Chapter 5: Deal Structure How to draw up a contract that covers all the bases on assets, employees, and your own income.
Chapter 6: Negotiating How to marshal the right advisors and get from initial offer to deal close with the best possible terms.
Chapter 7: Operational and Post-Sale Issues How to ease the transition of payor credentialing, billing, payroll, accounting and other functions.
Chapter 8: Options Other Than Selling Leasing, MSOs, and four other options that can help you stay independent while enjoying higher income and satisfaction.
"This book recognizes the legal formalities but, more importantly, serves as a practical guide to help you reach the best possible results for you. By reading it carefully, you should feel well-prepared to deal with the issue of selling your practice -- an issue that is rising more quickly than you may realize," said Leif Beck, JD, CHBC.
About the Author
Randy Bauman is President of Delta Health Care, http://www.deltahealthcare.com a Nashville-based consulting firm specializing in the business of physician practice. Randy draws on more than 20 years of experience working with both physician and hospital clients on strategic planning, mergers and acquisitions, group formations, compensation planning, operations, and practice valuations. He is a noted writer and speaker in the health care community.
About Greenbranch Publishing, LLC
Headquartered in Phoenix, Maryland, Green branch Publishing, LLC, is a privately held firm founded in 1998. The company is a leading publisher of medical practice management titles, electronic media and audio conferences for physicians, practice administrators and office practice managers. More information can be found at http://www.mpmnetwork.com, http://www.mpmjournal.com, http://www.mpmbuyersguide.com, http://www.soundpractice.net
PO Box 208
Phoenix, MD 21131
info @ greenbranch.com