In order to maximize sales, we needed a shopping cart that our customers could easily navigate and trust. The cleverbridge platform is more intuitive and the checkout page feels more secure than other competitors we've tried
Chicago, IL (PRWEB) October 8, 2008
cleverbridge, a provider of advanced e-commerce solutions, announced that EC Software, GmbH, a leading provider of documentation tools, has seen a dramatic increase in revenue from online sales since using cleverbridge to process and support all online transactions. EC Software also uses the cleverbridge Commerce Assistant, a downloadable e-commerce management application, to track all orders between cleverbridge and its customers.
EC Software aimed to increase revenue by decreasing shopping cart abandonment and relied on cleverbridge to make the online shopping experience as convenient as possible. Since using cleverbridge, the company saw revenue increase by 27 percent over the previous 12 months, attributed in part to the changes made to its e-commerce site. The company notes that the cleverbridge platform set the standard for usability and functionality in the industry.
"In order to maximize sales, we needed a shopping cart that our customers could easily navigate and trust. The cleverbridge platform is more intuitive and the checkout page feels more secure than other competitors we've tried," said Alexander Halser, CEO, EC Software. "After a purchase is complete, we must also ensure consistent and superior customer service. cleverbridge delivered. We've actually received enthusiastic e-mails from our customers raving about the easy ordering process."
In addition to facilitating customer orders, cleverbridge processes bulk transactions from EC Software's global resellers and partners. Using the cleverbridge partner management function, resellers can log-on to the EC Software site to have user-specific pricing discounts automatically applied to their transactions.
"We are excited to have EC Software on board utilizing and profiting from the cleverbridge solution. cleverbridge's aim has always been to enable the highest conversion of visitors to buyers, a concept that is paying off for all of our clients," said Christian Blume, CEO cleverbridge. "The EC Software Shop was up and running within one day and we are pleased to see that they´ve experienced such strong revenue growth with our solution."
About EC Software:
EC Software, located in Salzburg, Austria, was originally founded in 1993. In 1997 EC Software introduced Help & Manual, the first help authoring tool that could create online help and print documentation from a single source in one easy step. Today, Help & Manual is one of the best selling and most popular documentation tools worldwide, with a growing number of switchers from other major professional help authoring packages. The introduction of the XML-based Help & Manual 5 has further strengthened EC Software's presence and position in the documentation and translation tools market. For more information visit: http://www.ec-software.com.
Headquartered in Cologne, Germany with an office in Chicago, Illinois, cleverbridge helps software companies implement, manage, and optimize their online sales and marketing initiatives worldwide. Developed by a team of industry experts in 2005, the cleverbridge advanced e-commerce platform provides the best blend of functionality and performance, designed to help its clients achieve business goals. For more information visit: http://www.cleverbridge.com.