BeFreeForMe.com, An Exciting New Resource For Celiacs/Food Allergy Sufferers, Launches Today

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BeFreeForMe.com, the first and only web site to offer coupons and samples to gluten and food allergy-free consumers, will go live today. The creation of food marketing industry veteran and fellow celiac Kathleen Reale, BeFreeForMe.com is a web-based business that provides individuals with celiac disease and food allergies to gluten, nut, dairy, fish and soy with a direct link to coupons and product samples.

BeFreeForMe.com

I don't know how many times I have bought a new product, haven't liked it and was so disappointed I spent the money on trying something new. I hope that food manufacturers see that celiac and allergy sufferers are looking for coupons and samples - since we want to try new things, yet sometimes we need to be enticed to do so.

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BeFreeForMe.com, the first and only web site to offer coupons and samples to gluten and food allergy-free consumers, will go live today. The creation of food marketing industry veteran and fellow celiac Kathleen Reale, BeFreeForMe.com is a web-based business that provides individuals with celiac disease and food allergies with a direct link to coupons and product samples.

BeFreeForMe.com appeals to the more than 12 million U.S. food-allergy sufferers and 3 million celiacs that are looking to learn about new gluten, nut, dairy, fish and soy free foods.

Membership to http://www.BeFreeForMe.com is free. By signing up for the monthly newsletter and quarterly coupon books, consumers worried about food allergies can sample new products at a discount. Manufacturers, retailers and restaurants will now have a place to promote their allergy-free products and gain loyal customers in this growing demographic through coupons, sampling and informative e-mails.

"Finding foods that are gluten or allergen free that you enjoy can be a tremendous challenge", says Reale. "I don't know how many times I have bought a new product, haven't liked it and was so disappointed I spent the money on trying something new. I hope that food manufacturers see that celiac and allergy sufferers are looking for coupons and samples - since we want to try new things, yet sometimes we need to be enticed to do so."

The price of gluten free and allergen free foods -- a box of gluten free cereal can cost up to $5.50 and a loaf of bread upward to $6.00 - also makes the lure of coupons a sweeter deal for celiacs and allergy sufferers, especially in these tough economic times.

In addition to saving on allergy-free foods, BeFreeForMe is a place to share recipes and read up on great new foods. The web site will provide daily inspiring thoughts, direct links to hot coupons & samples, monthly newsletters, and informative product reviews.    The web site will focus on several major food category allergens, including gluten, nut, dairy, fish and soy. In addition, BeFreeForMe.com will also offer more than 100 searchable recipes. Visitors can search by allergy and can submit their own recipes that will be tested before being added to the database. Each week new and informative articles on food allergies will be added. Topics may range from hidden allergens in medicines to packing appropriate snacks for nut-free classrooms.

For retailers, product manufacturers and restaurants, BeFreeForMe.com provides them with a direct voice to food-allergy sufferers. In addition to distributing food allergen-free coupons, BeFreeForMe will also offer in-store demonstrations staffed by trained and knowledgeable personnel, in-store merchandising, promotions and educational supermarket tour, all of which will target celiacs and those with food allergies.    

The first coupon packs will be mailed in early 2009, yet members can sign up today by entering their e-mail address at http://www.BeFreeForMe.com. In addition, BeFreeForMe will donate a portion of its proceeds to the National Foundation for Celiac Awareness, http://www.celiaccentral.org, and the Food Allergy Initiative, http://www.faiusa.org. Both non-profit organizations are dedicated to raising money for research, awareness and education for food allergies.

About Checker's Product Servicing / BeFreeForMe.com:
Launched by Kathleen Reale, Checkers Product Servicing owner and celiac sufferer, BeFreeForMe.com is the first and only web site to offer coupons and samples to gluten and food allergy-free consumers. Be Free For Me enables people who suffer with gluten intolerance and nut, dairy, fish and soy allergies to find support, recipes, reviews, articles and coupons to effectively manage their allergies and save money in the process.

For the past 20 years, Reale ran the highly profitable and successful event marketing and in-store demonstration company Checkers Product Servicing, Inc. The company received numerous awards and was recognized by Ernst & Young as a Top Growth Business in Massachusetts. In addition, Reale received numerous entrepreneurial awards including her selection as a US Small Business Administration Mentor for The Women's Network for Entrepreneurial Training Program.

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MARIANNE SABELLA DEMPSEY
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