Does Sex Sell at Technology Trade Shows?

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A recent report launched today by Just Displays proves 'Booth Babes' are a hot potato for bloggers and marketers. The UK exhibition supplies company gives readers the low down on what people really think about 'Booth Babes' at trade shows.

Today a new report has been launched that examines the use of 'Booth Babes' at industry trade shows. Commissioned by Just Displays the report shares the opinions of a a number of male and female respected marketers and bloggers that debate whether the use of 'Booth Babes' and using sex to sell is still appropriate in 2008 and whether Booth babes are still an ethical or effective marketing strategy.

With a clearly divided reaction there are strong opinions from both sides in respect to the use of 'booth babes'. The report includes a core summary of the major pros and cons of using 'Booth Babes' at trade shows as well as including quotes for many top marketers and bloggers.

To read the report visit

Graham Green, Managing Director of Just Displays commented:
"We were interested in getting an up to date study on this issue as the debate conatus to be a hot topic for many in the industry. It is of continued interest to everyone involved with today's exhibitions - organisers, exhibitors and attendees alike. The feedback from the online marketing and blogosphere has been excellent and we are proud to have some many respected people as part of the report".

He added:
"It can be a complicated and emotional debate, but I feel this report offers some deep insight to how many people feel about the issue and I hope everyone can learn something from this".

To read the Just Displays report on 'Booth Babes' visit

About Just Displays:
Just Displays is a exhibition stand trade show supply company committed to a high level of service and quality at all times. The company specialises in a range of exhibition supply services and serves a large number of businesses in the K with banner stands, light boxes, signage and more.

Contact Name: Graham Green

Email: team @
T: +44 (0) 208 805 1333
F: +44 (0) 208 804 57898

Just Displays Ltd
274a Alma Road


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Graham Green
Just Displays
+44 (0) 208 805 1333
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