Plum Announces Share Space Pro: The Easiest Way To Add Robust Social Networking To Any Website

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Plum partners with ViaMichelin, Mobissimo, MIT Media Lab, i-Concerts and others to deliver social media content to over 27 million unique users.

We know that our customers typically talk to friends and family when planning a trip. We set up MobiShare with Plum in a few days and now people can share and discuss anything they find while researching a trip, post notes and photos while traveling, and share the whole experience when they return, without ever leaving our website.

Today Plum (http://www.pluminc.com), a social media platform company, is announcing Share Space Pro, the easiest way to add robust social networking capabilities to any website. Organizations such as ViaMichelin, Mobissimo, the MIT Media Lab, i-Concerts and others have chosen Plum powered Share Spaces to make their web properties more sticky and viral, thus driving incremental traffic and page views. Share Spaces are micro-sharing networks that let friends share and discover the things they care about. Groups of people with shared interests, hobbies, passions or projects can come together to share and discuss virtually anything they find on the web or have on their computers.

"It's never been easier for large and small websites to tap into the social fabric of the net," says Plum's CEO Hans Peter Brondmo. "Sharing is a big part of social interactions on the web today, but we've found that many people want greater control over the things they share. With Share Spaces they can easily share and discuss what they care about, with the people they care about on the websites they care about."

"The ViaMichelin 'My Trips' section is based on Plum's powerful technology," said Frédéric Tachon, VP Internet at ViaMichelin (see http://www.viamichelin.com). "This new section, just released last May and available in 5 languages, is a way to get our visitors engaged in social sharing activities. We provide them with an easy tool to prepare their trips or to create travel diaries and share them with friends," concluded Tachon.

"Share Spaces are a big step forward for the social web," says Beatrice Tarka, CEO of Mobissimo (see http://mobishare.mobissimo.com). "We know that our customers typically talk to friends and family when planning a trip. We set up MobiShare with Plum in a few days and now people can share and discuss anything they find while researching a trip, post notes and photos while traveling, and share the whole experience when they return, without ever leaving our website."

Plum powered Share Spaces are delivering content to 27 million users monthly through partner websites. Share Spaces are available to websites immediately in multiple languages including English, Spanish, French, German, Italian and Japanese.

About ViaMichelin:
A wholly-owned subsidiary of the Michelin Group, ViaMichelin designs, develops and markets digital travel assistance products and services for road users throughout Europe. Launched in 2001 and drawing on over a century of Michelin experience in travel assistance, ViaMichelin offers a wide range of services to both the general public and the business sector including route plans, driving directions, on-line hotel booking, Michelin Guide hotel, restaurant and tourist recommendations and weather and traffic reports, which are made available across a range of digital channels including the Internet (http://www.viamichelin.com) mobile phones and Personal Navigation Devices (PNDs).

About Mobissimo:
Mobissimo is the ultimate travel serch engine with a simple mission: improve the way people seek and discover travel information. The Mobissimo search engine performs real-time queries of the multiple websites that travelers traditionally check manually (plus dozens of others that are often overlooked). In a very short time, Mobissimo returns the most comprehensive travel search results available on the Web today. For more information, please visit http://www.mobissimo.com.

About Plum:
Plum is a social media platform company that makes any website social by powering Share Spaces, where visitors can share, discuss and discover their passions, interests and activities with the people they care about. Plum powered Share Spaces today deliver user-generated content on partner websites to more than 27 million unique users, in six languages. Plum currently powers Share Spaces in the travel, entertainment, publishing and education sectors. The company has offices in San Francisco and Boston and is privately held. For more information, please visit http://www.pluminc.com.

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Michelle Wohl
Plum
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