Hollywood Grooming -- Los Angeles' Premier Pet Groomer Announces New Web Site, Expanded Green Product Line

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Hollywood Grooming Launches Improved Web Portal with Easier Appointments and Online Store Featuring Custom-Designed, Organic, Sulfate-Free Body Washes

In response to increasing demand from clients concerned about the health, happiness, and safety of their pets, Los Angeles' top-ranked Hollywood Grooming has announced a new, easier-to-navigate Web site featuring enhanced information about their services, the ability to make appointments on-line, and -- for the first time -- access to their exclusive, custom-designed and -produced line of organic pet care products.

Good hygiene is just as important to pets as people in maintaining a healthy, happy life, but many owners don't like the uncertainty of leaving their littlest family members at the groomer for hours at a time, sometimes under less than optimal conditions including cages, long waiting times with wet coats, and possible exposure to unhealthy animals. Over ten years ago, owner Chuck Rubin founded Hollywood Grooming because he saw a need for people who love their pets and want the highest level of care for them.

His answer -- research the best custom mobile vans available (outfitted to his exacting specifications) and bring truly full-service grooming, with personal, one-on-one services and the best equipment and products, directly to people's doorstep. The vans are completely self-contained, with on-board power and water supply, and are fully cleaned and sanitized after each grooming. Owners can schedule regular appointments at their convenience and even be present if their pet needs a little additional paw-holding. In addition to shampooing and clipping, services offered include teeth cleaning, nails, hot oil treatment, and even therapeutic massages.

The response has been overwhelming, and Hollywood Grooming, named "Best in L.A." by Los Angeles Magazine, now has a fleet of five vans, and a growing list of celebrity clients as well as people who just love their pets. Rubin explains that the business could grow even faster, but they are committed to ensuring the quality of the owner-pet experience. He insists on expert training and screening for each of the company's team of groomers, many of whom have regular customers with standing appointments and specialize in difficult-to-groom animals.

Taking the Hollywood Grooming experience to the next level, Rubin worked with a private laboratory to create a specialty line of pet care products. With growing concerns about the safety of ingredients and their impact on both animals and the environment, HG Pet Products are manufactured in FDA-approved facilities using only safe, natural ingredients. Unlike ordinary pet shampoos and conditioners (and possibly even what's in your own shower caddy), HG Pet Products pet washes and conditioners are all-natural, organic, and -- most important for the delicate pH balance of canine and feline coats and skin -- completely sulfate-free. The HG line of pet products comes in a variety of essences (including a hypoallergenic formulation for sensitive coats), and is now available for sale to the public on the company Web site, http://www.gohollywoodgrooming.com. Customers can also book appointments online, purchase other pet-friendly products and even find another family member through pet adoption links. Hollywood Grooming truly offers affordable custom services and products for your most beloved family member.

It's all part of the company's philosophy of providing the best, safest products and services for the celebrity in your life. Having groomed over 30,000 pets in the past 14 years, Hollywood Grooming has the most experienced and caring professional staff in the pet grooming business. Hollywood Grooming's attention to detail and comprehensive services and products are unsurpassed. The secret to their success? "Simple," says the soft-spoken Rubin. "I love animals. We treat every pet like a star."

Visit http://www.gohollywoodgrooming.com or call 310-476-3353/888-665-7766 for more information.

Media Contact:
Chuck Rubin
Hollywood Grooming
888.665.7766

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