Jenni Croft, Former Phoenix Suns Dancer and ABC's 'The Bachelor' Finalist, Selected as On-Air Spokesperson for LIVE X Auto Exchange™

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In an exclusive pilot program with Walmart Stores, Inc., LIVE X Auto Exchange, the all-new online automotive trading platform selects Jenni Croft as the brand's spokesperson. Jenni, finalist on the 2007 season of ABC's 'The Bachelor'; former Phoenix Suns and Miami Heat dancer and Dallas Cowboys Cheerleader, is the first on-air personality of the innovative LIVE X Television Network.

LIVE X Auto Exchange, an all-new online automotive trading platform opening in select Phoenix area Walmart Supercenters, today announced the selection of Jenni Croft as the spokeswoman and 'on-air' personality of LIVE X Television Network. Jenni will broadcast LIVE in the virtual world of the "main trading floor". She is featured as the host of the LIVE X commercials and will be present at LIVE X events and special occasions.

Although Jenni is no stranger to the spotlight, she was eager to accept the opportunity to work with LIVE X Auto Exchange because it is such a unique brand. Jenni explains, "I'm really excited to spread the word about LIVE X Auto Exchange, because friends just don't let friends pay extra for their cars. Especially now that there is actually a fun, easy way to buy or sell a vehicle. LIVE X Auto Exchange makes the process enjoyable and non-intimidating. And, one of the best aspects is that the first LIVE X Auto Exchange store opened right in my neighborhood Walmart."

Jenni Croft is currently a Coach/Coordinator for the Phoenix Suns Dancers. This is her third year with the organization. She is a former Miami Heat Dancer and Dallas Cowboys Cheerleader. She was recently a finalist on season 11 of ABC's television show, 'The Bachelor'. Jenni models for print and television; she is represented by FORD/Robert Black Agency.

About LIVE X Auto Exchange™
LIVE X and its parent corporation, Intelligent Service Group, LLC, are in a unique and exclusive relationship with Walmart Corporation. LIVE X is an all-new online trading platform dedicated to the automotive category. Stores are located exclusively at select Walmart Supercenters in the greater Phoenix area and function as marketing centers where customers can Sell a car for more, Buy a car for less and Save on everything else from auto insurance to GPS systems and satellite radio. For more information, please visit

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Susan Forrest

Stacy Bayless
Symfonic Marketing
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