MyWebGrocer’s Latest Customer Acquisition Tool: Widgets

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Savings Widget for Grocery Retailers.

Widgets have arrived for MyWebGrocer’s 90+ retail customers. This money saving widget is designed to highlight items on sale for customers of our retail grocery partners. Users can download it for their Blogger, TypePad, Pageflakes, Netvibes, Freewebs and iGoogle pages using Widgetbox. Shoprite is the first retail grocer to launch this widget.

Curt Alpeter, Senior VP of Sales for MyWebGrocer comments, “New and creative internet tools are emerging at a very fast rate. Some, but not all, have very strong applicability to the retail grocery space. Widgets are clearly one of those tools that will benefit both the retailer and their consumers. The use of widgets has exploded over the past year and they have already proven themselves to be valuable for online consumers. I am very excited about the first of what will be numerous widgets to come.”

MyWebGrocer’s Widgets are tools that boost traffic, ad revenue and drive sales to grocery retailer’s websites. Widgets enable a retailer to acquire new consumers in a ROI positive manner while highlighting sales and specials on demand for their customers. Increasingly users are looking to control how and when information flows to them. MyWebGrocer’s retail grocery widget platform enables consumers to control that sale information.

According to comScore, nearly 148 million U.S. Internet users viewed widgets, representing 81 percent of the total US web audience. Google.com has the sixth widest widget-viewing audience with more than 19 million viewers. And these numbers are growing.

MyWebGrocer’s widget will allow online users to see what products are on sale in their favorite grocery store and from there connect to the store’s webpage and create their shopping lists.

About MyWebGrocer:
MyWebGrocer was one of the first to launch online Software as a Service for retail grocers in 1999. MyWebGrocer increases basket size, acquires new customers, retains current customers, and drives revenue in-store and online business for their clients. MyWebGrocer has the largest grocery advertising network in the country covering 85% of the US, earning their clients direct ad revenue. Some of their clients include Shoprite, Lowes Food Stores, Big Y, Food Lion and 90 other leading grocery chains. For more information please visit http://www.mywebgrocer.com or call 1-888-662-2284.

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Courtney Musella
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