Social media marketing isn't just about marketing to blogs and networking sites, either. Sometimes it's about creating your own social networking opportunities, such as creating a new company blog or contributing to relevant blogs on a regular basis. Creating the right balance is what makes a successful social marketing plan really work for you.
Phoenix, AZ (PRWEB) October 21, 2008
Vertical Measures, an internet marketing firm based in Phoenix, Arizona, has announced the recent addition of Social Media marketing to their extensive menu of specialized internet marketing offerings. The rapidly increasing popularity of various forms of social media, including networking sites such as Facebook and YouTube, has led to the crucial importance of social media marketing.
Arnie Kuenn, President of Vertical Measures, explained, "Social networks have grown in the past few years to include every conceivable type of networking group. You no longer simply have MySpace groups that are strictly for socializing. LinkedIn, Ning and other networking groups have become a vital part of the Internet landscape, offering individuals a way to socialize with each other, find friends and interact with other businesses. These groups are a prime market that website owners need to reach with their social media marketing efforts."
Social Media Marketing has moved into the spotlight recently because Google is now returning results that are up to 60% blogs, with 40% of all Internet traffic going to social networking sites. It has become essential for businesses to launch online marketing campaigns that establish brand awareness in the top social media websites that cater to their desired demographic.
"Part of an effective social media marketing plan today should include a variety of tactics to take advantage of the wide variety of social networking sites. We work with our clients to determine not only how to do this type of marketing, but which sites they should target. There are so many sites out there; business to business, not-for-profit, professional, purely social, the list goes on."
Vertical Measures helps clients determine which of these markets should be targeted for optimal results, then develop the right link services for those sites.
Kuenn continued, "Social media marketing isn't just about marketing to blogs and networking sites, either. Sometimes it's about creating your own social networking opportunities, such as creating a new company blog or contributing to relevant blogs on a regular basis. Creating the right balance is what makes a successful social marketing plan really work for you."
About Vertical Measures
Vertical Measures offers link building services, website marketing, search engine optimization, and social media marketing. The Vertical Measures team uses their expert knowledge and advanced understanding of the Internet to produce award-winning results for their clients. For more information, please visit http://www.VerticalMeasures.com or call 888-476-1881.
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