Visible Theory Wins Four 2008 American Graphic Design Awards

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Visible Theory recognized for brand identity, packaging; multiple wins for Web site design and development.

Visible Theory (, a full service graphic design firm, has been selected by a nationwide panel of judges as a multiple winner in the 2008 American Graphic Design Awards, honoring excellence in communication and graphic design.

For over three decades, the awards program, sponsored by Graphic Design USA, has acknowledged the outstanding work of creative professionals. This is the fifth consecutive year that Visible Theory has been acknowledged by this prestigious awards program.

Visible Theory was recognized for the following work:

  • Gendarme - Web Site
  • Hues & Brews - Brand Identity/Logo
  • Shangra Lily - Packaging
  • Visible Theory - Web Site

Visible Theory's winning projects will be featured in the December Annual issue of Graphic Design USA magazine.

Scott Wolfe, Visible Theory's Creative Director and Founder, draws on more than a decade of experience in the field of Graphic Arts and Interactive/User Interface design and architecture. While acknowledging that he and his team are gratified to win awards and recognition from their peers, he focuses on the bigger story of ongoing maturation for the company he founded more than six years ago,

"Forming my own design studio has been the most rewarding project," says Wolfe. "(And) it is incredibly rewarding to work for clients that produce products and services that I admire. To be a part of their success is truly gratifying."

About Visible Theory:
Visible Theory is an award winning full-service design firm, founded in 2002. The company's mission is to produce exemplary work and participate in the success of its clients. Located in Pasadena, California, the company's core competencies include visual branding, web and interactive design, print and advertising media and product packaging. The talent of Visible Theory has been recognized internationally in the mainstream press as well as throughout the design community by organizations such Communication Arts; Rolling Stone Magazine; Yahoo! (Site of the Week); Adobe; I.D. Magazine; Rockport Books; AIGA; and numerous other publications and design leaders.

Graphic Design USA is a monthly business-to-business news and magazine for and about the professional design community as well as related creative and production professionals. In its 44th year, Graphic Design USA honors outstanding new work in all categories - print, packaging, point-of-purchase, internet, interactive and motion graphics - annually through the American Graphic Design Awards.


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Tracy Hammond
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