Thousands of U.S. Students and Teachers To Share Their Math Class Videos Across the Globe

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Pearson and Schooltube.com Launch "Math Matters" Contest for National Science Foundation-funded School Programs.

It also provides a unique opportunity for teachers to 'visit' colleagues' classrooms and learn innovative ways of approaching math education. And, it's fun.

The education company Pearson and the free media sharing website SchoolTube are partnering to provide teachers and students the opportunity to share their own math class stories on the internet. Through the Math Matters Video contest, pearsonschool.com/mathmatters, teachers and students across the U.S. learning with Investigations in Number, Data and Space elementary school curriculum and the Connected Mathematics(CMP) middle school program are invited to show the world why math matters to them, and how.

The contest calls for videos which showcase how these two National Science Foundation-funded programs are creating mathematical thinkers and why math matters to kids in school - and outside the classroom too. Videos can focus on either program's lessons, activities, assignments, discussions - anything that demonstrates the importance of math in their education and their lives. Creativity is the key.

Completed videos should be uploaded to the schooltube.com Math Matters contest page by March 9, 2009. Votes for favorite contest submissions can also be placed on http://www2.schooltube.com/Contests/PearsonMathMatters.aspx anytime between March 13, 2009 and April 1, 2009.

The top ten videos will be determined by public voting and considered for prizes by a panel of distinguished judges. The criteria for judging are based on three factors:

1. How well the video demonstrates that Investigations or Connected Mathematics helps students learn that math matters.
2. Creativity - How creative is the video in conveying the entrant's story of learning math and solving problems in the Investigations and Connected Mathematics content?
3. Overall Presentation - Is the video fun to watch and would I want to watch it again?

Two Grand Prize winners will be named - one Investigations video and one Connected Mathematics video. Each will receive a Canon mini-DV camcorder for their class. Winners will be announced on April 21, 2009 at the Pearson reception at the National Council of Teachers of Mathematics (NCTM) Annual Meeting and featured at the Pearson NCTM exhibit in Washington, DC, April 22-25, 2009.

To see a promotional video about the contest, visit http://www.schooltube.com/video/9655/Pearson-Math-Matters-Video-Contest.

Carl Arizpe, Founder of SchoolTube, said, "With a respected education company such as Pearson and SchoolTube's safe, educationally endorsed platform this allows Pearson a way to promote 21st century classroom learning in a truly 21st century manner.The contestants will have an audience of hundreds of thousands of students, teachers, family, and friends who will be entertained and educated. We're really hoping that the kids and their teachers will think out of the box and produce some great videos." He added, "Working with Pearson to deliver this contest makes perfect sense. We hope this is just the beginning of a partnership with Pearson that focuses on ways to match up our capabilities at SchoolTube with education initiatives."

"All around the US and even outside the country, there are more than 7 million students learning their foundational math skills with the National Science Foundation-funded programs. This video contest is a great vehicle for them to show the world that math matters," said Mike Evans, Pearson School Senior Vice President for Mathematics. "It also provides a unique opportunity for teachers to 'visit' colleagues' classrooms and learn innovative ways of approaching math education. And, it's fun."

Investigations in Number, Data and Space is a complete K-5 mathematics curriculum, developed at the nonprofit TERC research center in Cambridge, Massachusetts. It is designed to help all children understand fundamental ideas of number and operations, geometry, data, measurement and early algebra.

Developed at Michigan State University, the Connected Mathematics Project (CMP) is a complete mathematics curriculum for middle school. CMP helps students and teachers develop understanding of foundational mathematical concepts, skills, procedures, and ways of thinking and reasoning, in number, geometry, measurement, algebra, probability and statistics.

Both Investigations and CMP were created with funding from the National Science Foundation.

For more information on the contest, visit http://www2.schooltube.com/Contests/PearsonMathMatters.aspx.

About SchoolTube:
SchoolTube provides students and educators a safe, world class, and FREE media sharing website that is nationally endorsed by premier education associations. SchoolTube is the recognized leader for moderated, internet media sharing for teachers and students. All student created materials on SchoolTube must be approved by registered teachers, follow local school guidelines, and adhere to our high standards. For more information, go to http://www.schooltube.com.

About Pearson
Pearson (NYSE:PSO), the global leader in education and education technology, reaches and engages today's digital natives with effective and personalized learning, as well as dedicated professional development for their teachers. This commitment is demonstrated in the company's investment in innovative print and digital education materials for preK through college, student information systems and learning management systems, teacher professional development, career certification programs, and testing and assessment products that set the standard for the industry. The company's respected brands include Scott Foresman, Prentice Hall, Addison Wesley, Benjamin Cummings, PEMSolutions, Stanford 10, SuccessNet, MyLabs, PowerSchool, SuccessMaker, and many others. Pearson's comprehensive offerings help inform targeted instruction and intervention so that success is within reach of every student at every level of education. Pearson's commitment to education for all is supported by the global philanthropic initiatives of the Pearson Foundation. Pearson's other primary businesses include the Financial Times Group and the Penguin Group. For more information, go to http://www.pearson.com. For more on the National Science-funded math programs, go to http://www.mathsupportforparents.com.

Contact:
Rod Granger
Pearson
212-641-6114
rod.granger @ pearson.com

Andrew Arizpe
SchoolTube LLC
Media Relations
866-447-3269 ext. 707
andrewa @ schooltube.com

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Rod Granger
Pearson
212-641-6114
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Andrew Arizpe
SchoolTube
866-447-3269ext. 707
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