Boston Area Businesses Have Opportunity For Free Internet Video Advertising From Local Search Mass. & NH

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Local Search Massachusetts & NH announced today that they are in search of Boston Area Giraffes. According to the Company's web site, a "giraffe" is a person with an intense passion for their work or life in general. As a small business owner, he/she will bring a lot of heart (passion) to their work everyday. Local Search Ma & NH wants to tell the stories of these people using video and the Internet.

Field research findings in Greater Boston by Local Search Ma & NH, revealed that many Boston area businesses are operating "under the radar" when it comes to telling their compelling business story. Examples abound of small businesses started from scratch to provide a livelihood for the owner. These business owners are intensely proud and accomplished in their field yet few in the community know about them because they do not actively engage in self-promotion. Local Search Ma & Nh is bringing the new tools of the Internet to these same businesses to better enable others in the community to hear their stories and discover these talented, people.

To encourage greater awareness in a challenging economy, Local Search Ma & NH is seeking nominations of qualifying businesses who fit the definition of a "Giraffe" or one who brings much heart to their work everyday. A winner will be selected from several categories including services, professions, retailers, etc. Each winner will have a custom video produced that features their business. The video will be uploaded to the major Internet Search directories such as Google and Yahoo and several local social networking sites(Yelp, Yippie,Yellowbot, Kudzu,etc). A framed, Giraffe Award Certificate will presented to each winner.

Nominations can be made at A committee consisting of senior management and area residents will vote on the final nominees. Weekly updates will be provided on the Company's blog: The close of nominations is 11/21/08, the week before Thanksgiving. According to Local Search Ma & Nh, Vice President, Joseph Marotta, when compared to large companies, many small businesses are doing tremendous work everyday serving their customers and also giving back to the community. He cites as an example the Dracut House of Pizza in Dracut Ma. Every year the business gives away over 500 Thanksgiving baskets to needy residents in the community.

Local Search Ma & NH hopes that by publicizing these stories, others will be motivated to come forward with their own inspirational accounts. Finding these Boston area Giraffes will be a novel way to give thanks and also highlight the ability of small businesses to tell their story using multimedia and the Internet.

About Local Search Mass & NH:
The Company was founded in 2007 in Woburn Ma. Mr Marotta wanted to take his extensive experience in working with small businesses and advertising and introduce them to the new tools of the Internet including video, blogs, social networks and online word of mouth advertising. Local Search Ma & Nh has pioneered a unique advertising success triangle approach, utilizing video, Google Maps and customer reviews.


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Joseph Marotta
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