An Election of Firsts: 2008 a Turning Point, Says Pearson Author Larry Sabato

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New Video Asks College Students to Get Involved, Make a Difference.

How Students Can Make a Difference in the 2008 Election

"Great elections only come around every so often. And 2008 is absolutely one of the great American presidential elections in all of our history."

So says Professor Larry Sabato, one of Pearson' s best-selling authors and star of a new video, "How Students Can Make a Difference in the 2008 Elections." The video, available at http://www.youtube.com/pearson4students, speaks directly to college students, encouraging them to be active participants in democracy during this historic election year.

Professor Sabato, the director of the Center for Politics at the University of Virginia and the Robert Kent Gooch Professor of Politics at UVA, is one of America's leading authorities on the constitution and political issues. He calls the 2008 presidential election a "turning point" in American history.

"We have the first African-American candidate for president. We have the first Republican woman candidate for vice president. We very nearly had the first candidate of either party for President who was a woman, Hillary Clinton. All of this in a single year.

"The 2008 election has probably enabled America to turn a page. It will be very unlikely in the future to ever find four candidates for national office, the candidates for President and Vice-President of the two major parties, being white male again. We're headed toward a more diverse society. This election is an indicator of that diversity."

Professor Sabato, co-author of Pearson's American Government: Continuity and Change, and the editor of The Sixth Year Itch: The Rise and Fall of the George W. Bush Presidency, calls on young people to get involved in the electoral process, whether it's volunteering to spend a few hours going door to door for a candidate, making phone calls or stuffing envelopes.

"There are more opportunities than there have ever been for young people to get involved. Whatever you can do, just to be around the system, to be around the process," he says.    

"I think there's a very good chance that young people are going to turn out in record numbers on November 4. And of course, you can make a difference by getting your friends… to turn out too," Professor Sabato says.

"How Students Can Make a Difference in the 2008 Election" is sponsored by MyPearsonStore, the most comprehensive resource for Pearson textbooks and study materials. More information, including this month's special offers, is available at http://www.mypearson.store.com.

About Pearson:
Pearson (NYSE:PSO), the global leader in education and education technology, reaches and engages today's digital natives with effective and personalized learning, as well as dedicated professional development for their teachers. This commitment is demonstrated in the company's investment in innovative print and digital education materials for preK through college, student information systems and learning management systems, teacher professional development, career certification programs, and testing and assessment products that set the standard for the industry. The company's respected brands include Scott Foresman, Prentice Hall, Addison Wesley, Benjamin Cummings, PEMSolutions, Stanford 10, SuccessNet, MyLabs, PowerSchool, SuccessMaker, and many others. Pearson's comprehensive offerings help inform targeted instruction and intervention so that success is within reach of every student at every level of education. Pearson's commitment to education for all is supported by the global philanthropic initiatives of the Pearson Foundation. Pearson's other primary businesses include the Financial Times Group and the Penguin Group. For more information, go to http://www.pearson.com.

Contact:
Susan Aspey
Susan.aspey @ pearson.com
(347) 421-2473

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Pearson
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