TRANSIT TV Adds V-me to Programming Lineup Presents Original Music Content to 11 Million Weekly Viewers

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TransitTV has added V-me, America's fastest growing Spanish network, to its programming lineup placed on TV screens in public transportation systems in five major U.S. markets. The partnership with Transit TV provides V-me with 11 million weekly viewers in Atlanta, Chicago, Los Angeles, Milwaukee, and Orlando. V-me's programming caters to Transit TV's key demographic, Hispanics between the ages of 18-35, and provides high-energy, smart, engaging "mobisodes" that are relevant and entertaining to Hispanic youth.

TransitTV has added V-me, America's fastest growing Spanish network, to its programming lineup placed on TV screens in public transportation systems in five major U.S. markets. The partnership with Transit TV provides V-me with 11 million weekly viewers in Atlanta, Chicago, Los Angeles, Milwaukee, and Orlando. V-me's programming caters to Transit TV's key demographic, Hispanics between the ages of 18-35, and provides high-energy, smart, engaging "mobisodes"
that are relevant and entertaining to Hispanic youth.

Initially Transit TV is presenting selections from V-me's original Estudio Bilboard series - where stars like Juanes, Juan Luis Guerra, Gloria Estefan, Daddy Yankee, Gloria Trevi and more discuss and perform their music with Leila Cobo from Billboard Magazine

Already reaching more than 6.4 million US Hispanic TV Households, V-me is presented locally by public TV stations and carried on basic digital cable and digital broadcast in many cities, and nationally on DIRECTV Ch. 440, DISH Network Ch. 9414 and DISHLatino Ch. 846. For specific local channel information, visit http://www.VmeTV.com

About V-me
V-me entertains and informs Latino families in Spanish with primetime drama, music, sports, current affairs and Latin cinema, along with world class kids, food, lifestyle and nature. The 24-hour network, partnered with public television, is America's largest Spanish digital channel.
V-me is the first venture of the media production and distribution company, V-me Media Inc. To find out more visit VmeTV.com

About Transit TV
Transit TV's network of nearly 9000 television screens can be seen on nearly 4000 transit vehicles across Los Angeles, Chicago, Atlanta, Orlando and Milwaukee, creating one of the largest digital out-of-home networks in North America and the largest specifically targeting transit riders. Transit TV enhances riders' journeys, while also providing Transit agencies with an additional revenue source and enabling advertisers to reach a previously untapped young audience. Transit TV is a wholly owned subsidiary of Torstar Corporation, Toronto, Canada.

Torstar Corporation is a broadly based media company listed on the Toronto Stock Exchange (TS.B).

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Natalie Judd
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