His expertise in marketing development, brand management and leadership will be a great contribution to our agency's growth.
Kansas City, MO (PRWEB) October 24, 2008
Scott Williams has joined Nicholson Kovac, Inc., as a VP, Group Account Director. He brings over 25 years of advertising and marketing experience to the Kansas City-based integrated marketing agency.
"Scott's experience and outgoing personality will be a great addition to Nicholson Kovac, Inc., and the account service team," says Pete Kovac, agency co-founder, president and CEO. "His expertise in marketing development, brand management and leadership will be a great contribution to our agency's growth."
Williams' previous agency experience includes working for WHM, J Walter Thompson, Ogilvy & Mather, Campbell- Mithun and Fletcher Mayo. The past twenty-five years have been spent developing successful strategies and marketing communications plans for top brands of agricultural equipment (John Deere and International Harvester) and crop chemicals (Dow and Dupont), construction equipment (Caterpillar), motor oil (Havoline and Rotella), gasoline stations (Shell and Texaco), as well as, several other consumer and B-to-B brands.
As a Group Account Director, Williams will be responsible for leading his account team in developing strategic communication plans and constructing smart marketing plans for NK's clients.
About Nicholson Kovac:
Nicholson Kovac, Inc. (formerly NKH&W, Inc.) is an integrated marketing communications company with capitalized billings approaching $100 million. It is among the top 40 largest independent agencies and serves national and global brands. At the heart of Nicholson Kovac's work is Relevant Ingenuity SM , a proprietary process of discovering the relevant issues long before the search for creative solutions begins. The result is smarter, more efficient communications that deliver measurable results for clients.