InstantAmber And My Gym Children's Fitness Center Join For Community Awareness Campaign

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InstantAmber and My Gym Children's Fitness Center have joined together for a national child safety awareness campaign set to launch on Halloween, a day when there is increased focus on the safety of children across the country.

InstantAmber, http://instantamber.com, and My Gym Children's Fitness Center have joined together for a national child safety awareness campaign set to launch on Halloween, a day when there is increased focus on the safety of children across the country.

Through its Website at http://www.mygym.com, as well as its nearly 200 locations, My Gym will serve as a resource to further community awareness of InstantAmber, an online data registry that enables law enforcement to retrieve critical data and photos in the event of a missing child emergency.

"InstantAmber is a nationally acclaimed service that helps parents prepare for the unthinkable. As a destination committed to inspiring children to realize their physical potential, we look forward to bringing the important InstantAmber message to My Gym families nationwide," said Cory Bertisch, CEO of My Gym Children's Center.

"InstantAmber and My Gym share a passion for the health and safety of all children," said Matt Berman, Founder and President of InstantAmber. "Both companies are committed to improving the lives of children and their families."

About MY GYM Enterprises:
Established in 1983, MY GYM is the #1-ranking fitness center destination for children with 200 locations worldwide, including international locations in Hong Kong, France and Ireland. More than 30 additional locations are planned to open worldwide in next 12 months. For more than two decades, MY GYM has combined innovative, early physical education/pre-gymnastics classes with state-of-the-art facilities to empower children - ages 6 weeks to 13 years - by helping them acquire the skills, confidence and positive self-image needed to become healthy young adults. My Gym's award winning, structured, noncompetitive and age-appropriate classes enhance children's overall physical development through games, music, exercise, sports, gymnastics, puppets, special rides and fun. The children gain strength, balance, coordination, fine and gross motor proficiency, agility, flexibility and social skills. Mymo's Adventures earned the 2006 iParenting Award for Outstanding Children's DVD. The My Gym television show, My Gym At Home airs on BabyFirstTV, a 24/7 commercial-free channel focusing on children's development. My Gym is located on the Web at http://www.mygym.com.

About InstantAmber:
InstantAmber is a web-based gathering, storage, and delivery service that enables law enforcement to retrieve critical data and photos in the event of a missing child emergency. The concept for InstantAmber was born in 2008, as the result of Matt Berman's experience when his young daughter went missing during a family vacation. His deep concern about the national tragedy of missing children led him to create InstantAmber, ensuring that parents have access to the best possible tool in the event of a missing child emergency. Please visit InstantAmber at http://instantamber.com.

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Mollie Watkins
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