PicturePaper® Custom Gift Wrap Puts a World-Wide Shine on the Holiday Season

South River Trading Co introduces a new glossy finish for its custom and personalized PicturePaper® gift wrapping paper and begins international shipments.

Leesburg, VA (PRWEB) November 14, 2008 -- PicturePaper.com has converted its custom gift wrap printing line to incorporate a new glossy finish paper. This enhanced paper replaces the previous matte paper that had been the mainstay of the industry thus allowing South River to maintain its technological lead in short run, custom printed gift wrap. PicturePaper.com remains the only company in the world where the visitor interactively designs their photo gift wrap online, a process that takes less than five minutes.

Driven by requests of visitors from countries such as Canada, Great Britain, Germany, Australia, France and Japan, the company has also modified its operations to offer sales internationally. These changes will allow companies and individuals in over 100 countries access to the PicturePaper.com web site's design methodology allowing them to order rolls of high-quality, glossy wrapping paper.

"Since the founding of the company five years ago we have searched for the ideal paper to complement our unique design process," said Chuck Rothermel, owner of South River Trading Co. "This new paper gives the sheen and sparkle that our customers desire for their gifts. We are extremely proud of this major enhancement to our product offering and the opportunity to supply our custom gift wrap throughout the world."

In addition to offerings for corporate and holiday gift wrap, other selections include over 100 choices for weddings and anniversaries, baby's and infants, birthdays, romance, everyday celebrations as well as design space for amateur and professional artists or photographers. All of these designs, exclusive to www.PicturePaper.com, allow the sentiment of the moment and the beauty of the art to be incorporated into eloquent wrapping paper with a few clicks of a mouse.

Powered by a novel web application, customers upload their logo, picture, artwork or graphic, place it on their selected wrapping paper background, arrange the image for a custom fit and view a representative sample online. The entire process takes only a few minutes. Each order from PicturePaper.com goes directly to the company's printing headquarters in Virginia, where it is printed on high-end, six color printers with most orders being shipped within 5 days. Customers can track the printing and shipping of their order through the website. Payments are made online using major credit cards, eCHECK or PayPal.

About PicturePaper Gift Wrap
PicturePaper.com is part of the South River Trading Company founded by Chuck Rothermel in 2004. Aside from the printing operations, which occur at the company's new headquarters in Leesburg, Va., the business is entirely web-based and offered directly through PicturePaper.com as well as private branded outlets. Mr. Rothermel formerly spent more than 25 years in the technology and printing industry as a manager and business executive. The opportunity to create custom gift wrapping paper brought him out of retirement in search of creating smiles, and opportunities, for others.

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