Elixir Interactive to Host Interactive Marketing Workshop for Arizona Travel Industry in Support of St. Mary's Food Bank on Wednesday, November 19th

Scottsdale-based digital marketing agency, Elixir Interactive, invites Arizona destination-marketers and interactive marketing experts to participate in an idea exchange about promoting Arizona as a travel destination of choice in tough economic times.

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Scottsdale, AZ (PRWEB) November 16, 2008

As a result of the recent economic downturn, the travel and hospitality industry faces stiff competition in reaching a continuously declining market. To promote Arizona as a prime destination selection for online travel seekers, Elixir Interactive is hosting an interactive marketing workshop that explores the benefits of implementing social media strategies in digital marketing campaigns.

Elixir invites Arizona tourism and hospitality professionals and interactive marketing experts to join in the idea exchange and discuss the latest research about what influences online destination selection.

The event will provide best practice examples of the tactics and strategies for leveraging social computing and other interactive marketing techniques to reach and engage those online travel customers during these tough economic times. A panel of experts will facilitate discussions that include tips on using interactive marketing and social computing to advance common business goals. The workshop is an opportunity for Arizona tourism and marketing professionals to connect with peers.

The event will be held Wednesday, November 19, 2008 from 8 to 11 a.m., and will be located in the Scottsdale Plaza Resort. A $25.00 minimum donation is requested, which benefits the St. Mary's Food Bank. For more information, visit http://www.elixir-st-marys.eventbrite.com/

Elixir Interactive is a digital marketing agency that is highly active in the search and social media community. Through analysis of online behavior patterns and social interactions, Elixir develops targeted digital marketing programs that help clients understand how their customers think, what their interests are and where they congregate online.

Elixir offers a full suite of interactive marketing services that allow companies to extend the reach of their brand, better understand customers and connect with targeted audiences. For more information about Elixir Interactive, visit http://www.elixirinteractive.com or call (602) 494-6326.

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