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Press release distributed in partnership with ... 
Arbita Enhances Recruitment Marketing Capability with Hire of Search Marketing Expert
Nicole Bodem Empowers Arbita Customers with Best-Practice SEO, SEM and Career Web Site Tools and Techniques
Minneapolis, MN (PRWEB) November 18, 2008 -- Arbita, a provider of recruitment marketing technology, media and services, has hired Nicole Bodem to lead the company's Internet marketing initiatives. As Director of Search Marketing, Ms. Bodem will empower Arbita customers with best-practice search engine optimization (SEO), search engine marketing (SEM) and career web site tools and techniques. She will also provide training on Internet recruitment marketing under the banner of Arbita Consulting and Education Services (ACES).
Ms. Bodem joins Arbita as a firmly established search marketing expert with an extensive background in recruitment marketing. She has held positions with both search marketing and recruitment marketing firms and is a frequent industry speaker at events such as the Recruiting Roadshow and Search Engine Strategies. Ms. Bodem also publishes HR Search Marketing, a popular blog on the topic of search marketing strategies for recruiters.
"I'm proud to be part of an organization that is changing the way people think about recruitment," said Ms. Bodem. "It's clear that this company cares deeply about the customer and that our mission is not about dollars and cents. I'm very much looking forward to providing our customers with powerful search marketing capabilities that will help them achieve their recruitment goals."
Ms. Bodem figures prominently in two important Arbita initiatives: Arbita OneWorld and ACES. Arbita OneWorld is an integrated bundle of recruitment marketing technology and services including recruitment marketing analytics, career website development, SEO, SEM, recruiter/sourcer development and free job posting software. Ms. Bodem has designed the SEO and SEM services and is working to enhance the career website offering. She will also oversee the successful implementation of these strategies for customers and will work closely with Shally Steckerl and Glenn Gutmacher to deliver learning content on the same topics via Arbita's consulting and education group ACES.
"There is a strong and abiding link between our values as a company and the value that we provide to customers," said Don Ramer, Arbita's CEO and Founder. "Nicole is an exemplary addition to our team because of her commitment to acting in the best interests of our clients and to using technology to help connect people who share similar values."
About Arbita
Since 1993, Arbita has been connecting companies like General Dynamics, eBay, Pfizer and Cox Communications with the best talent on the Internet, all over the world. Our recruitment marketing technology, media and services have been developed with the belief that every client deserves a partner with their best interests at heart. Arbita is based in Minneapolis, MN and on the Web at www.arbita.net.
This press release was distributed through eMediawire by Human Resources Marketer (HR Marketer: www.HRmarketer.com) on behalf of the company listed above.
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