New Hallcrest Liquid Crystal Ink used in High Speed Label Production Creates a Multicolored Image When Lightly Rubbed

Liquid Crystal Ink used on high speed rotary press to create a multicolored image ,that appears when rubbed

Glenview, IL (PRWEB) November 21, 2008 -- CCL Label www.ccllabel.com a leading supplier of innovative premium package and promotional label solutions for the world's largest consumer and healthcare corporations is using Hallcrest Liquid Crystal Ink to create Magic Vision "Rub and Reveal" labels which encourage interaction with label / brand.

Hallcrest Thermochromic Inks are "Touch Sensitive" revealing your multi colored message when rubbed by the consumer. The image is printed with a high speed rotary screen printer resulting in a vibrant multi colored image when touched. The emerging image covers the color spectrum appearing fast and giving your message "POP"

LCR / Hallcrest the International leader in Color Changing Temperature Indicating Technology and Graphics specializes in the micro-encapsulation of liquid crystal compounds and the development / manufacturing of products, inks, dyes and paints that change color.

For Information contact: Phone: 847.998.8580

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